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FutureShop: Wie die neue Auktionskultur die Art und Weise, wie wir kaufen, revolutionieren wird...-

by Nissanoff, Daniel | HC | Good

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Binding: Hardcover

Weight: 1 lbs

Product Group: Book

IsTextBook: No

ISBN: 9781594200779

Subject Area: Computers, Business & Economics

Publication Name: Futureshop : How the New Auction Culture Will Revolutionize the Way We Buy, Sell, and Get the Things We Really Want

Publisher: Penguin Publishing Group

Item Length: 9.5 in

Subject: Consumer Behavior, Electronic Commerce (See Also Headings under Business & Economics / E-Commerce), E-Commerce / General (See Also Computers / Electronic Commerce)

Publication Year: 2006

Type: Textbook

Format: Hardcover

Language: English

Item Height: 1 in

Author: Daniel Nissanoff

Item Weight: 16.7 Oz

Item Width: 6.4 in

Number of Pages: 256 Pages

Über dieses Produkt

Product Identifiers

Publisher

Penguin Publishing Group

ISBN-10

1594200777

ISBN-13

9781594200779

eBay Product ID (ePID)

48430032

Product Key Features

Number of Pages

256 Pages

Publication Name

Futureshop : How the New Auction Culture Will Revolutionize the Way We Buy, Sell, and Get the Things We Really Want

Language

English

Subject

Consumer Behavior, Electronic Commerce (See Also Headings under Business & Economics / E-Commerce), E-Commerce / General (See Also Computers / Electronic Commerce)

Publication Year

2006

Type

Textbook

Subject Area

Computers, Business & Economics

Author

Daniel Nissanoff

Format

Hardcover

Dimensions

Item Height

1 in

Item Weight

16.7 Oz

Item Length

9.5 in

Item Width

6.4 in

Additional Product Features

Intended Audience

Trade

LCCN

2005-056563

Grade From

Twelfth Grade

Illustrated

Yes

Synopsis

A bold forecast of how the coming auction culture revolution will radically transform what, how, and why we buy Visionary entrepreneur Daniel Nissanoff breaks the news that the eBay auction phenomenon is about to explode in a big new way, revolutionizing how all consumers-not just eBay mavens-do their shopping, not only online but offline as well. The big payoff of this revolution is for consumers: They will be able to "trade up" more often to buy the brands they most want by embracing a new norm of temporary ownership: We will be able to buy more of the things we "really" want, because we'll also be regularly selling off the things we no longer want or need. We'll be transformed from an "accumulation nation" into an "auction culture." Consider this intriguing fact: In the new auction culture, Manolo Blahnik shoes, a Louis Vuitton handbag, a Herms tie, or a Bugaboo baby stroller will actually be the better deals. As huge as eBay has become-it is now the tenth-largest retailer in America-it has only scratched the surface of the potential for online buying and selling. In 2004, only 5 percent of all those who had bought something on eBay had also sold something on the site. But that is about to change-dramatically. Nissanoff reveals that a massive growth of online auction "facilitators" is under way that will make buying and selling online so hassle-free, so reliable, and so lucrative that the masses of consumers who have stayed away will jump aboard. Most prominent among the facilitators are dropshops, where you can bring your goods for sale and they'll handle the whole auction and shipping process. Thousands of such locations have opened in the last two years; they will soonbe as pervasive as Starbucks shops. And that's only the beginning. Daniel Nissanoff, who is at the center of the revolution as the co-founder of one of the leading-edge facilitator companies, introduces the full range of services cropping up-dropshops, authenticators, refurbishers and repackagers, personal reselling assistants, and closet cullers, as well as a wide variety of online shops that lease products, such as the hottest designer handbags and the latest-model golf clubs. He also reveals how all consumers can take advantage of these services for optimal shopping satisfaction and how entrepreneurs can get in on the booming business opportunities. Even as the auction culture offers consumers and entrepreneurs a wealth of new opportunities, it will also pose serious challenges for retailers and brand managers. Nissanoff analyzes the challenges they will face and presents an ingenous set of strategies companies can employ to turn the challenges of the auction culture to their advantage. Nissanoff writes, "Temporary ownership means just saying no to second-best and letting yourself reach for the things that will thrill you over and over again-guilt-free." Readers, start your auctions., A bold forecast of how the coming auction culture revolution will radically transform what, how, and why we buy Visionary entrepreneur Daniel Nissanoff breaks the news that the eBay auction phenomenon is about to explode in a big new way, revolutionizing how all consumers-not just eBay mavens-do their shopping, not only online but offline as well. The big payoff of this revolution is for consumers: They will be able to "trade up" more often to buy the brands they most want by embracing a new norm of temporary ownership: We will be able to buy more of the things we reallywant, because we'll also be regularly selling off the things we no longer want or need. We'll be transformed from an "accumulation nation" into an "auction culture." Consider this intriguing fact: In the new auction culture, Manolo Blahnik shoes, a Louis Vuitton handbag, a Hermès tie, or a Bugaboo baby stroller will actually be the better deals. As huge as eBay has become-it is now the tenth-largest retailer in America-it has only scratched the surface of the potential for online buying and selling. In 2004, only 5 percent of all those who had bought something on eBay had also sold something on the site. But that is about to change-dramatically. Nissanoff reveals that a massive growth of online auction "facilitators" is under way that will make buying and selling online so hassle-free, so reliable, and so lucrative that the masses of consumers who have stayed away will jump aboard. Most prominent among the facilitators are dropshops, where you can bring your goods for sale and they'll handle the whole auction and shipping process. Thousands of such locations have opened in the last two years; they will soon be as pervasive as Starbucks shops. And that's only the beginning. Daniel Nissanoff, who is at the center of the revolution as the co-founder of one of the leading-edge facilitator companies, introduces the full range of services cropping up-dropshops, authenticators, refurbishers and repackagers, personal reselling assistants, and closet cullers, as well as a wide variety of online shops that lease products, such as the hottest designer handbags and the latest-model golf clubs. He also reveals how all consumers can take advantage of these services for optimal shopping satisfaction and how entrepreneurs can get in on the booming business opportunities. Even as the auction culture offers consumers and entrepreneurs a wealth of new opportunities, it will also pose serious challenges for retailers and brand managers. Nissanoff analyzes the challenges they will face and presents an ingenous set of strategies companies can employ to turn the challenges of the auction culture to their advantage. Nissanoff writes, "Temporary ownership means just saying no to second-best and letting yourself reach for the things that will thrill you over and over again-guilt-free." Readers, start your auctions.

LC Classification Number

HF5478.N57 2006

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von mgo74
06. Sep. 2006
Futureshop should definately not be in your future
The valuable and interesting information in this book could be easily condensed into a single chapter (and a short short at that). The rest of the book seems to be the vehicle with which the author proclaims to the world: "Look at ME, I am super rich and wildly successful!" By the midway point of this self-serving, psuedo-autobiography, I had grown very weary of reading about all the wonderful things he has amassed- his Duxiana bed, Stueben glassware and Bugaboo strollers. The author fail to connect with questions had by real people, those who are more interested in buying razorblades on ebay than some extravagant luxuries which we are forced to read about, ad nauseum. I bought this book on ebay for about $2, I would be happy to sell it for less, any takers?The valuable and interesting information in this book could be easily condensed into a single chapter (and a short short at that). The rest of the book seems to be the vehicle with which the author proclaims to the world: "Look at ME, I am super rich and wildly successful!" By the midway point of this self-serving, psuedo-autobiography, I had grown very weary of reading about all the wonderful things he has amassed- his Duxiana bed, Stueben glassware and Bugaboo strollers. The author fail to connect with questions had by real people, those who are more interested in buying razorblades on ebay than some extravagant luxuries which we are forced to read about, ad nauseum. I bought this book on ebay for about $2, I would be happy to sell it for less, any takers?
von browngravyman
10. Jun. 2006
Futureshop
I like this book because it has opened my eyes to products I thought were indispensable and I now seem them not only dispensable but indispensably dispensable. If you catch my drift, we all better be ready for a world revolution in product acquistion and competition. It will probably get pretty cutthroat out there but Daniel Nisanoff says the way to avoid this is through selling off used products and making a profit on them by getting ahead of the competition curve through timely acquistion. Be aware that what you buy today goes down in value just like your automobile. Keeping that in mind you should be able to adjust pricing and control your purchases and inventory accordingly. Great book to be read more than once and used as reference over and over. Recommend highly!I like this book because it has opened my eyes to products I thought were indispensable and I now seem them not only dispensable but indispensably dispensable. If you catch my drift, we all better be ready for a world revolution in product acquistion and competition. It will probably get pretty cutthroat out there but Daniel Nisanoff says the way to avoid this is through selling off used products and making a profit on them by getting ahead of the competition curve through timely acquistion. Be aware that what you buy today goes down in value just like your automobile. Keeping that in mind you should be able to adjust pricing and control your purchases and inventory accordingly. Great book to be read more than once and used as reference over and over. Recommend highly!
von tMu2H3YMQMa@Deleted
03. Okt. 2006
What I want is right now
The future is within the pages of this book. For those that like to keep up with the jones, your liberation is here. This book shows how the internet is closing the gap between what toys the rich, and middle class can afford. An eye opening book that will change your perspective onj the future of the worlds marketplace.
von daniel_farkas
02. Mär. 2008
Futureshop
It's a good, and informative book. I'm writing my thesis about ebay, so this piece of literature is essential to me
von xoodlzguy
20. Jan. 2006
A great book! A must have for shopaholics!
FutureShop was a very interesting read geared mainly towards consumers and how they can recycle their personal assets through online auctions, such as eBay. Dan’s futuristic ideas of the ‘auction culture’ are wonderful and have been discussed in the auction industry before as a way to get consumers to recognize the value of their idle belongings. According to an AC Nielsen Survey of Unused Household Items in Oct 2004 "American households have approximately $2,200 worth of unused items". eBay is possibly the best place in the world to 'pawn off' unwanted goods of your own to shoppers that know it’s the best place to find a great deal. However, eBay was created as a C2C, consumer-to-consumer, marketplace to intentionally cut out the middle man, more commonly referred to as a pawn broker. ... FutureShop was a very interesting read geared mainly towards consumers and how they can recycle their personal assets through online auctions, such as eBay. Dan’s futuristic ideas of the ‘auction culture’ are wonderful and have been discussed in the auction industry before as a way to get consumers to recognize the value of their idle belongings. According to an AC Nielsen Survey of Unused Household Items in Oct 2004 "American households have approximately $2,200 worth of unused items". eBay is possibly the best place in the world to 'pawn off' unwanted goods of your own to shoppers that know it’s the best place to find a great deal. However, eBay was created as a C2C, consumer-to-consumer, marketplace to intentionally cut out the middle man, more commonly referred to as a pawn broker. Additionally, eBay is constantly focused on making it easier for the individual to sell their own items on their website thereby contradicting the efforts of the 'dropshops'. The ‘new’ industry of eBay drop-off stores hasn’t necessarily started a ‘paradigm shift’. Consumers have always had the option to trade in older items to upgrade to new ones but it has generally been done directly through a manufacturer or consignment stores, pawn shops and rental centers that have been around for ages. True, the auction platform has been a catalyst for the ‘auction culture’ behavior lately but consumers who wish to trade in or trade up their possessions have always had an outlet to do so if they really wanted to. I think society is mainly just too lazy to recycle their unwanted items or too stubborn to give as much as a 38% commission to an auction broker. Of course, FutureShop is a look into the future and I agree with Dan that this may eventually become a way of life for some but it just may be too early. It may be as early as 5 or 10 maybe 25 years before this behavior becomes widespread in society. As a veteran in the eBay drop-off service opening the first public drop-off location back in early 2000 I learned quite a bit about how consumers behave. After that company 'collapsed', as stated in the book, I continued selling on eBay making house calls, then opened the first drop-off store in NY before running of one of the leading drop-off franchises. My vast experience has shown me that very few of the items that come through the various channels are items that people are not trying to upgrade from rather items that they are trying to get rid of and have no other way to do so. Unfortunately, most of the items put through the system can be classified as ‘junk’ that would normally be sold at a garage sale. The theory of ‘trading in’ or ‘trading up’ is a very sensible one for the consumer, as well as the drop-off stores, assuming society takes hold of this lifestyle. It would more likely be a lifestyle of the upper class rather than the more abundant middle class, which may not be enough to support these types of stores. Should this theory of ‘auction culture’ take effect sooner, it just may save the drop-off store industry but if it doesn’t, this service may not be publicly available for the ‘auction culture’ to utilize. The numbers behind running a drop-off business are lacking and failures in the industry have been widely reported. It is still questionable whether or not this type of business model is going to work but let’s hope this book and other outside forces help it to succeed. Let’s root for this space together! ~ Michael Banks

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Futureshop should definately not be in your future

Futureshop

What I want is right now

Futureshop

A great book! A must have for shopaholics!

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