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Internationales Joint Venture Performance in Südostasien - 9781843760948-
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Artikelmerkmale
- Artikelzustand
- Book Title
- International Joint Venture Performance in South East Asia
- ISBN
- 9781843760948
- Publication Year
- 2005
- Series
- New Horizons in International Business Series
- Type
- Textbook
- Format
- Hardcover
- Language
- English
- Publication Name
- International Joint Venture Performance in South East Asia
- Item Height
- 234 mm
- Publisher
- Edward Elgar Publishing LTD
- Subject
- Business
- Item Width
- 156 mm
- Number of Pages
- 384 Pages
Über dieses Produkt
Product Information
Craig Julian argues that the International Joint Venture (IJV) phenomena represents two opposing trends. On the one hand, an analysis of the number of new IJVs, reveals that they are becoming increasingly popular as a mode of overseas market entry and expansion. On the other hand, however, the significance of a robust growth trend is overshadowed by the incidence of high failure. The book examines the factors influencing the marketing performance of IJVs in Southeast Asia, including market characteristics, conflict, commitment, product characteristics, marketing orientation, control, trust, partner's contributions and partner's needs. A unique composite measure incorporating financial, strategic and perceptual tools is used to determine the marketing performance of IJVs, and directions for future research are provided. Managers are then guided in better managing and improving the success of their IJVs, and the importance of top management team composition to IJV performance is also highlighted. International Joint Venture Performance in South East Asia provides the most comprehensive list of references on joint venture academic research to date with 60 pages of references on joint venture research. As such, this book will be invaluable to both academics and practitioners with an interest in international business research and the management of IJVs.
Product Identifiers
Publisher
Edward Elgar Publishing LTD
ISBN-13
9781843760948
eBay Product ID (ePID)
90446450
Product Key Features
Number of Pages
384 Pages
Language
English
Publication Name
International Joint Venture Performance in South East Asia
Publication Year
2005
Subject
Business
Type
Textbook
Series
New Horizons in International Business Series
Format
Hardcover
Dimensions
Item Height
234 mm
Item Width
156 mm
Additional Product Features
Country/Region of Manufacture
United Kingdom
Artikelbeschreibung des Verkäufers
Rechtliche Informationen des Verkäufers
BOOKS ETC LIMITED
Andy Smith
Books Etc, Unit 4
Eastern Road
Aldershot
Hampshire
GU12 4YD
United Kingdom
USt-IdNr.:
- GB 976952259
Handelsregisternummer:
- 06687355
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CRN-Nummer:
- 06687355
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Verkäuferbewertungen (531.210)
- -***o (129)- Bewertung vom Käufer.Letzte 6 MonateBestätigter KaufExcellent, as always with books-etc. Exactly as described, good packaging in sturdy cardboard, which is very important to me. I don't like flimsy paper/polythene envelopes. Perfect condition book at a great price. It usually takes about a week to receive an item, but with free postage so what?! There's a reason I keep coming back to them - they are a top seller. Thank you.
- o***n (2847)- Bewertung vom Käufer.Letzte 6 MonateBestätigter KaufAn excellent book at a great price. It was my first purchase from this seller and i was expecting a service similar to others on eBay. However it took a long time to be despatched and to reach me. The original order was placed on 6 June. It was not despatched until 11 June and finally it arrived 14 June. I may not use this seller in the future if i want an item in a few days but i cannot fault them on the quality of the item - as described - so ultimately i am happy and have learned a lesson,Shiva's Hologram - 9781803413341 (Nr. 355083215954)
- f***f (425)- Bewertung vom Käufer.Letzter MonatBestätigter KaufVery reasonable price for an impressive hardcover volume, in new condition, which is getting fairly scarce. Packaged very securely, posted quickly and arrived in perfect condition. Fast, friendly and helpful communication as well. (The first copy I ordered got 'lost' at the Global Shipping Centre - even with a tracking number. I was sent a full refund, without any questions - and used that to order this copy, which arrived without any hassles). All good!
Produktbewertungen & Rezensionen
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