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Das Abenteuer des Traders Joe: Einen einzigartigen Geschäftsansatz in ein...-
by Lewis, Len | HC | Good
US $5,39
Ca.EUR 4,82
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“Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, ”... Mehr erfahrenÜber den Artikelzustand
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eBay-Artikelnr.:144768905805
Artikelmerkmale
- Artikelzustand
- Gut
- Hinweise des Verkäufers
- Binding
- Hardcover
- Weight
- 1 lbs
- Product Group
- Book
- IsTextBook
- No
- ISBN
- 1419500139
- Book Title
- Trader Joe's Adventure : Turning a Unique Approach to Business Into a Retail and Cultural Phenomenon
- Publisher
- Kaplan Publishing
- Item Length
- 9 in
- Publication Year
- 2005
- Format
- Trade Paperback
- Language
- English
- Item Height
- 0.7 in
- Genre
- Business & Economics
- Topic
- Industries / Retailing, Management
- Item Weight
- 15.7 Oz
- Item Width
- 6 in
- Number of Pages
- 215 Pages
Über dieses Produkt
Product Identifiers
Publisher
Kaplan Publishing
ISBN-10
1419500139
ISBN-13
9781419500138
eBay Product ID (ePID)
44179311
Product Key Features
Book Title
Trader Joe's Adventure : Turning a Unique Approach to Business Into a Retail and Cultural Phenomenon
Number of Pages
215 Pages
Language
English
Publication Year
2005
Topic
Industries / Retailing, Management
Genre
Business & Economics
Format
Trade Paperback
Dimensions
Item Height
0.7 in
Item Weight
15.7 Oz
Item Length
9 in
Item Width
6 in
Additional Product Features
Intended Audience
Trade
LCCN
2005-003632
Reviews
"The pyrotechnic prose of Alex Lemon's memoir creates an electrifying portrait of a body in crisis, and the way the soul is inexorably, reluctantly, dragged along.... If ever a book was written in blood, it is this one."-- Nick Flynn, author ofAnother Bullshit Night in Suck City
TitleLeading
The
Dewey Edition
22
Dewey Decimal
381/.456413/00973
Synopsis
Lewis details the journey of this entrepreneurial grocery chain, uncovering why company profits have skyrocketed more than 1,000 percent in the past decade, and why the unconventional organization is one of the fastest-growing businesses in the country., This privately held company has been historically media shy; this s the first in-depth look at the business approach that has become a phenomenon. With 225 stores around the US and customers spending over $2 billion each year on TJ products, the best practices outlined in this book are applicable to any number of other industries. Len Lewis is an internationally recognised journalist who has covered the global retail industry for over 30 years. He is the former editor in chief of Progressive Grocer magazine and is currently contributing editor, writer and columnist for several business publications in the US and Europe., Trader Joe's has turned the ultracompetitive world of U.S. grocery retailing on its ear. And it has had fun doing it. Since 1958, this independent-thinking company has grown from a small chain of convenience stores in the U.S. to a 2 billion USD niche player by offering high-end products at fair prices, ringing up sales with private labels, nurturing a loyal workforce, and creating an atmosphere that makes shopping fun. This is the first in-depth look into this chain. Drawing from interviews with industry executives, analysts, customers, and more, Lewis analyses the methods, mindset, and formula for this unconventional and daring success., This privately held company has been historically media shy; this s the first in-depth look at the business approach that has become a phenomenon. With 225 stores around the US and customers spending over $2 billion each year on TJ products, the best practices outlined in this book are applicable to any number of other industries. Len Lewis ......, Learn about the best practices and merchandising expertise that made this $2.6 billion maverick one of the greatest success stories in grocery retailing. Despite its laid-back style and iconoclastic way of doing business, Trader Joe's is one of the savviest and most successful niche retailers in the world. With stores that are about half the size of the average neighborhood supermarket, this unassuming chain generates sales per square foot that are twice the industry average. In" The Trader Joe's Adventure: Turning a Unique Approach to Business into a Retail and Cultural Phenomenon," author Len Lewis tells the incredible story of this famously tight-lipped chain. From its Hawaiian-shirted ""crew"" and campy decor, to its trademark ""Two-Buck Chuck"" wine and affordable gourmet products not found anywhere else, Trader Joe's provides an entertaining and rewarding shopping experience that has attracted legions of loyal customers. Beginning with the chain's founding more than 45 years ago, to its current position in the retail spotlight, The Trader Joe's Adventure traces the critical business decisions that have made Trader Joe's a phenomenon. Readers will learn how: -The chain has turned loyal customers into its best advertising. -Trader Joe's doesn't choose the most expensive, high-profile locations for its stores. -Offering private-label items has fueled its growth. -Cutting out intermediaries and negotiating better pricing and quality hasn't alienated manufacturers. -Paying high wages has nurtured a dedicated and reliable workforce. -Controlling expansion drives Trader Joe's growth strategy.
LC Classification Number
HD9321.9.T73L49 2005
Artikelbeschreibung des Verkäufers
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