IT IS. Lightweight, smooth coverage, good coverage, wears very well, feels like nothing is on, but beautiful. Does NOT show lip lines, or settle, dry,bleed, feather or any of the bad experiences with other drug-store brands . 17 is a good color to wear day or eve. I LOVE THIS NOW.
This lipstick stays put and doesn’t get “gloppy”
over time. Gloppy, a “technical term”. I joke that while eating I’ve also eaten off color, my lipstick. After eating, I will still have color on my lips. It smells amazing too. I now have 3 colors I love all in one cosmetic line. I can’t wait to try more colors.