Apple-imposed necessity
What can I say? It's a fine adapter, as adapters go, but being Apple-branded it is also over-priced. And it's white, which makes it stand out all the more as a kludge. I would very much prefer a more elegant solution that does not require any adapters. But Apple's reluctance to embrace industry standards leaves us with little choice but to employ clumsy work-arounds like this adapter cable.
To make matters worse, they've made the interface intentionally proprietary so that it is very difficult and/or expensive for third parties to offer more elegant solutions. For example, if a musician would like to connect his iPad to a USB MIDI keyboard, wouldn't it be great if he could just buy an elegant one-piece cable to accomplish that interface? And wouldn't it be great to if it wasn't white? And then imagine a highly-flexiible cable that was made with materials and methods that caused it to straighten under its own weight, without any kinks. Now that would be nice. All we need to make that dream a reality is some cooperation from Apple, but unfortunately, the latest iPhone design forfeits the last industry-standard connector it had, so one could argue that connectivity is only getting worse.
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