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Growth Gears : Using a Market-Based Framework to Drive Business Success by Pete
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Standort: Menomonee Falls, Wisconsin, USA
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eBay-Artikelnr.:387433887710
Artikelmerkmale
- Artikelzustand
- ISBN
- 9781599325897
Über dieses Produkt
Product Identifiers
Publisher
Advantage Media Group
ISBN-10
1599325896
ISBN-13
9781599325897
eBay Product ID (ePID)
219232187
Product Key Features
Book Title
Growth Gears : Using a Market-Based Framework to Drive Business Success
Number of Pages
228 Pages
Language
English
Topic
General, New Business Enterprises, Sales & Selling / General
Publication Year
2016
Genre
Business & Economics
Format
Hardcover
Dimensions
Item Height
0.8 in
Item Length
9.1 in
Item Width
6 in
Additional Product Features
TitleLeading
The
Table Of Content
About the Authors Introduction GEAR ONE--INSIGHT Chapter 1: Customers Chapter 2: Competitors Chapter 3: Company Gear One Tools and Actions GEAR TWO--STRATEGY Chapter 4: Market Chapter 5: Offerings Chapter 6: Positioning Gear Two Tools and Actions GEAR THREE--EXECUTION Chapter 7: Resources Chapter 8: Tactics Chapter 9: Metrics Gear Three Tools and Actions Afterword Case Studies About Chief Outsiders Acknowledgments
Synopsis
WHY DO THE BEST RUN COMPANIES OFTEN HAVE THE HARDEST TIME GROWING? Are you running a highly successful company that just doesn't seem to be growing? You may be so operationally focused that you've ignored one of the most important aspects of an expanding business--working from a market-based perspective. In The Growth Gears, Art Saxby and Pete Hayes share their linear method of transforming into a market-focused organization. This book provides a simple framework as well as tools and action steps for identifying and adding these "gears" to give your company a set of repeatable behaviors and processes to fully capitalize on your market potential. Pete and Art bring their years of executive marketing experience, and their years of building a national management consulting firm, to lead you from insight to strategy to execution. In these pages, you will learn how to: - Determine if your business is operationally oriented or market oriented - Identify opportunities for business growth - Understand why marketing execution is sometimes not effective - Assure ongoing market relevance - Increase the returns on your marketing programs Align your organization and your employees behind your market-focused initiatives to lead your organization to new levels of growth, WHY DO THE BEST RUN COMPANIES OFTEN HAVE THE HARDEST TIME GROWING? Are you running a highly successful company that just doesn't seem to be growing? You may be so operationally focused that you've ignored one of the most important aspects of an expanding business--working from a market-based perspective. In The Growth Gears, Art Saxby and Pete Hayes share their linear method of transforming into a market-focused organization. This book provides a simple framework as well as tools and action steps for identifying and adding these "gears" to give your company a set of repeatable behaviors and processes to fully capitalize on your market potential. Pete and Art bring their years of executive marketing experience, and their years of building a national management consulting firm, to lead you from insight to strategy to execution. In these pages, you will learn how to: * Determine if your business is operationally oriented or market oriented * Identify opportunities for business growth * Understand why marketing execution is sometimes not effective * Assure ongoing market relevance * Increase the returns on your marketing programs Align your organization and your employees behind your market-focused initiatives to lead your organization to new levels of growth!, WHY DO THE BEST RUN COMPANIES OFTEN HAVE THE HARDEST TIME GROWING? Are you running a highly successful company that just doesn't seem to be growing? You may be so operationally focused that you've ignored one of the most important aspects of an expanding business-working from a market-based perspective. In The Growth Gears, Art Saxby and Pete Hayes share their linear method of transforming into a market-focused organization. This book provides a simple framework as well as tools and action steps for identifying and adding these "gears" to give your company a set of repeatable behaviors and processes to fully capitalize on your market potential. Pete and Art bring their years of executive marketing experience, and their years of building a national management consulting firm, to lead you from insight to strategy to execution. In these pages, you will learn how to: - Determine if your business is operationally oriented or market oriented - Identify opportunities for business growth - Understand why marketing execution is sometimes not effective - Assure ongoing market relevance - Increase the returns on your marketing programs Align your organization and your employees behind your market-focused initiatives to lead your organization to new levels of growth!
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- l***r (779)- Bewertung vom Käufer.Letzte 6 MonateBestätigter KaufListing stated condition was very good and they were not. Book covers were torn, pages wrinkled, books bent. Packing was not good either, books just thrown in to big of a box so they were thrown all over the box during shipping which could have been the cause of damage. Overall just wasn't a great experience.
- c***1 (14)- Bewertung vom Käufer.Letzte 6 MonateBestätigter KaufExcellent condition / quality as advertised, good value, thank you. Wrapped in plastic and not affected by pouring rain and thank you again.
- c***y (6)- Bewertung vom Käufer.Letzte 6 MonateBestätigter KaufGreat group of book at a good price! They were packed well and shipped fast too. Thank you for helping me stock my classroom library!Lot of 20 Chapter Books for GIRLS Youth Early Reader Young Adult Children RANDOM (Nr. 388430934150)
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- 08. Nov. 2017
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