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Geschäftskommunikation: Prozess und Produkt (mit Studenten-Premium-Website...-
by Guffey, Mary Ellen; Loewy, Dana | HC | VeryGood
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Standort: Aurora, Illinois, USA
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eBay-Artikelnr.:376022086947
Artikelmerkmale
- Artikelzustand
- Sehr gut
- Hinweise des Verkäufers
- Binding
- Hardcover
- Book Title
- Business Communication
- Weight
- 3 lbs
- Product Group
- Book
- IsTextBook
- No
- ISBN
- 9781285094069
Über dieses Produkt
Product Identifiers
Publisher
Cengage Learning
ISBN-10
1285094069
ISBN-13
9781285094069
eBay Product ID (ePID)
167548422
Product Key Features
Number of Pages
704 Pages
Publication Name
Business Communication : Process and Product (With Student Premium Website Printed Access Card)
Language
English
Publication Year
2014
Subject
Business Communication / General
Type
Textbook
Subject Area
Business & Economics
Series
Mindtap Course List Ser.
Format
Hardcover
Dimensions
Item Height
1.3 in
Item Weight
59.3 Oz
Item Length
11.2 in
Item Width
8.9 in
Additional Product Features
Edition Number
8
Intended Audience
College Audience
Reviews
UNIT I: COMMUNICATION FOUNDATIONS.1. Business Communication in the Digital Age.2. Professionalism: Team, Meeting, Listening, Nonverbal, and Etiquette Skills.3. Intercultural Communication.UNIT II: THE WRITING PROCESS.4. Planning Business Messages.5. Organizing and Writing Business Messages.6. Revising Business Messages.UNIT III: WORKPLACE COMMUNICATION.7. Short Workplace Messages and Digital Media.8. Positive Messages.9. Negative Messages.10. Persuasive and Sales Messages.UNIT IV: Reports, Proposals, and Presentations.11. Report and Research Basics.12. Informal Business Reports.13. Proposals, Business Plans, and Formal Business Reports.14. Business Presentations.UNIT V: EMPLOYMENT COMMUNICATION.15. The Job Search, Résumés, and Cover Letters.16. Interviewing and Following Up.Appendix A. Grammar and Mechanics Guide.Appendix B. Document Format Guide.Appendix C. Documentation Guide.Appendix D. Correction Symbols.
Dewey Edition
23
Dewey Decimal
651.7
Table Of Content
UNIT I: COMMUNICATION FOUNDATIONS. 1. Business Communication in the Digital Age. 2. Professionalism: Team, Meeting, Listening, Nonverbal, and Etiquette Skills. 3. Intercultural Communication. UNIT II: THE WRITING PROCESS. 4. Planning Business Messages. 5. Organizing and Writing Business Messages. 6. Revising Business Messages. UNIT III: WORKPLACE COMMUNICATION. 7. Short Workplace Messages and Digital Media. 8. Positive Messages. 9. Negative Messages. 10. Persuasive and Sales Messages. UNIT IV: Reports, Proposals, and Presentations. 11. Report and Research Basics. 12. Informal Business Reports. 13. Proposals, Business Plans, and Formal Business Reports. 14. Business Presentations. UNIT V: EMPLOYMENT COMMUNICATION. 15. The Job Search, Resumes, and Cover Letters. 16. Interviewing and Following Up. Appendix A. Grammar and Mechanics Guide. Appendix B. Document Format Guide. Appendix C. Documentation Guide. Appendix D. Correction Symbols.
Synopsis
A trusted market leader, BUSINESS COMMUNICATION: PROCESS AND PRODUCT presents the market's most innovative coverage of workplace communication skills with an expanded emphasis on digital writing. Compelling, new infographics and a vibrant new design appeal to today's visual learners. Most importantly, the hallmark features that made Guffey the market leader − abundant model documents, the 3x3 writing process, case studies, and an efficient 16-chapter format − continue to enhance student learning and comprehension. Vast instructor resources, including new video-enhanced PowerPoint slides, help new and veteran instructors plan and manager their courses., A trusted market leader, BUSINESS COMMUNICATION: PROCESS AND PRODUCT presents the market's most innovative coverage of workplace communication skills with an expanded emphasis on digital writing. Compelling, new infographics and a vibrant new design appeal to today's visual learners. Most importantly, the hallmark features that made Guffey the market leader ? abundant model documents, the 3x3 writing process, case studies, and an efficient 16-chapter format ? continue to enhance student learning and comprehension. Vast instructor resources, including new video-enhanced PowerPoint slides, help new and veteran instructors plan and manager their courses.
LC Classification Number
HF5718.3.G838 2014
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- v***v (2079)- Bewertung vom Käufer.Letzte 6 MonateBestätigter KaufAlthough this book was not as described, with no picture of it in the listing, the seller communicated well and quickly gave me a full refund while letting me keep it. The minimal packaging left the book a bit vulnerable (typical for ThriftBooks), but it did arrive safely and timely. As usual, it’s hit or miss with this seller, but often times you can get great values, and their customer service is always very good. Many other sellers with millions of transactions don’t even communicate.
- c***m (431)- Bewertung vom Käufer.Letzte 6 MonateBestätigter KaufWOW!; I cannot believe this 3 Days to Hawaii! ; AAA+++; Excellent Service; Great Pricing; Fast Delivery-Faster Than Expected to Hawaii!; Shipped 05/05, Mon, Received 05/08, Thu to Hawaii using free shipping; USPS Ground Mail, Book in Excellent Condition--Better Than Described ; TLC Packaging; Excellent Seller Communication, Sends updates . Highly Recommended!, Thank you very much!The Internment of Japanese Americans During World War II (Nr. 146005407795)
- 7***j (826)- Bewertung vom Käufer.Letzter MonatBestätigter KaufI recently purchased an item from this eBay seller, and I couldn't be happier with the experience. From the prompt communication to the fast shipping, everything was handled with utmost professionalism. The item arrived exactly as described and was well-packaged to ensure its safety during transit. The seller was courteous and responsive, making the entire transaction smooth and hassle-free. I highly recommend this seller to anyone looking for quality products and excellent service.
Produktbewertungen & Rezensionen
ThriftBooks
98,9% positive Bewertungen•19,8 Mio. Artikel verkauft
Angemeldet als gewerblicher Verkäufer
Beliebte Kategorien in diesem Shop
Verkäuferbewertungen (5.719.373)
- v***v (2079)- Bewertung vom Käufer.Letzte 6 MonateBestätigter KaufAlthough this book was not as described, with no picture of it in the listing, the seller communicated well and quickly gave me a full refund while letting me keep it. The minimal packaging left the book a bit vulnerable (typical for ThriftBooks), but it did arrive safely and timely. As usual, it’s hit or miss with this seller, but often times you can get great values, and their customer service is always very good. Many other sellers with millions of transactions don’t even communicate.
- c***m (431)- Bewertung vom Käufer.Letzte 6 MonateBestätigter KaufWOW!; I cannot believe this 3 Days to Hawaii! ; AAA+++; Excellent Service; Great Pricing; Fast Delivery-Faster Than Expected to Hawaii!; Shipped 05/05, Mon, Received 05/08, Thu to Hawaii using free shipping; USPS Ground Mail, Book in Excellent Condition--Better Than Described ; TLC Packaging; Excellent Seller Communication, Sends updates . Highly Recommended!, Thank you very much!The Internment of Japanese Americans During World War II (Nr. 146005407795)
- 7***j (826)- Bewertung vom Käufer.Letzter MonatBestätigter KaufI recently purchased an item from this eBay seller, and I couldn't be happier with the experience. From the prompt communication to the fast shipping, everything was handled with utmost professionalism. The item arrived exactly as described and was well-packaged to ensure its safety during transit. The seller was courteous and responsive, making the entire transaction smooth and hassle-free. I highly recommend this seller to anyone looking for quality products and excellent service.