Visuelle Design-Lösungen: Prinzipien und kreative Inspiration für Lernprofis-

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Visual Design Solutions: Principles and Creative Inspiration for Learning Profes
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Artikelzustand
Neu: Neues, ungelesenes, ungebrauchtes Buch in makellosem Zustand ohne fehlende oder beschädigte ...
ISBN-13
9781118863565
Book Title
Visual Design Solutions
ISBN
9781118863565
Kategorie

Über dieses Produkt

Product Identifiers

Publisher
Wiley & Sons, Incorporated, John
ISBN-10
1118863569
ISBN-13
9781118863565
eBay Product ID (ePID)
202592762

Product Key Features

Number of Pages
384 Pages
Publication Name
Visual Design Solutions : Principles and Creative Inspiration for Learning Professionals
Language
English
Publication Year
2015
Subject
Training, Graphic Arts / Commercial & Corporate, General, Graphic Arts / General
Type
Textbook
Author
Connie Malamed
Subject Area
Design, Art, Business & Economics
Format
Trade Paperback

Dimensions

Item Height
0.8 in
Item Weight
27.3 Oz
Item Length
7.3 in
Item Width
9.4 in

Additional Product Features

Intended Audience
Scholarly & Professional
LCCN
2015-010189
Dewey Edition
23
Illustrated
Yes
Dewey Decimal
302.23
Table Of Content
List of Figures and Tables vii Preface xix Introduction xxi Part 1 The Big Ideas Chapter 1: Like a Hand in Glove 3 Chapter 2: Think Like a Designer; You are One 11 Chapter 3: Work Like a Designer 23 Part 2 Building Blocks of Design Chapter 4: Organizing Graphic Space 45 Chapter 5: Selecting and Creating Images 66 Chapter 6: Working with Type 102 Part 3 Power Principles Chapter 7: Use Color with Purpose 133 Chapter 8: Establish a Visual Hierarchy 157 Chapter 9: Unify The Design 171 Chapter 10: Create Contrast 181 Chapter 11: Group for Meaning 194 Part 4 Practicing Design Chapter 12: Show Them Where to Look 211 Chapter 13: Add Some Excitement 229 Chapter 14: Enhance Meaning 253 Chapter 15: Tell Stories with Visuals 282 Chapter 16: Make Numbers Interesting 310 References 339 About the Author 343 Index 345
Synopsis
Enhance learners' interest and understanding with visual design for instructional and information products No matter what medium you use to deliver content, if the visual design fails, the experience falls flat. Meaningful graphics and a compelling visual design supercharge instruction, training, and presentations, but this isn't easy to accomplish. Now you can conquer your design fears and knowledge gaps with Visual Design Solutions a resource for learning professionals seeking to raise the bar on their graphics and visual design skills. This informal and friendly book guides you through the process and principles used by professional graphic designers. It also presents creative solutions and examples that you can start using right away. Anyone who envisions, designs, or creates instructional or informational graphics will benefit from the design strategies laid out in this comprehensive resource. Written by Connie Malamed, an art educator and instructional designer, this book will help you tap into your creativity, design with intention, and produce polished work. Whereas most graphic design books focus on logos, packaging, and brochures, Visual Design Solutions focuses on eLearning, presentations, and performance support. Visual Design Solutions includes practical guidelines for making smart design choices, ways to create professional-looking products, and principles for successful graphics that facilitate learning. Ideal for instructional designers, trainers, presenters, and professors who want to advance from haphazard to intentional design, this book will help them realize their design potential. Gain the knowledge and confidence to design impressive, effective visuals for learning Increase learner comprehension and retention with visual strategies offered by an expert author Serves as a reference and a resource, with a wealth of examples for inspiration and ideas Addresses an intimidating topic in an informal, friendly style In four parts, the book provides a thorough overview of the design process and design concepts; explores space, image, and typography; and presents workable solutions for your most persistent and puzzling design problems. Get started and begin creating captivating graphics for your learners., Enhance learners' interest and understanding with visual design for instructional and information products No matter what medium you use to deliver content, if the visual design fails, the experience falls flat. Meaningful graphics and a compelling visual design supercharge instruction, training, and presentations, but this isn't easy to accomplish. Now you can conquer your design fears and knowledge gaps with Visual Design Solutions : a resource for learning professionals seeking to raise the bar on their graphics and visual design skills. This informal and friendly book guides you through the process and principles used by professional graphic designers. It also presents creative solutions and examples that you can start using right away. Anyone who envisions, designs, or creates instructional or informational graphics will benefit from the design strategies laid out in this comprehensive resource. Written by Connie Malamed, an art educator and instructional designer, this book will help you tap into your creativity, design with intention, and produce polished work. Whereas most graphic design books focus on logos, packaging, and brochures, Visual Design Solutions focuses on eLearning, presentations, and performance support. Visual Design Solutions includes practical guidelines for making smart design choices, ways to create professional-looking products, and principles for successful graphics that facilitate learning. Ideal for instructional designers, trainers, presenters, and professors who want to advance from haphazard to intentional design, this book will help them realize their design potential. Gain the knowledge and confidence to design impressive, effective visuals for learning Increase learner comprehension and retention with visual strategies offered by an expert author Serves as a reference and a resource, with a wealth of examples for inspiration and ideas Addresses an intimidating topic in an informal, friendly style In four parts, the book provides a thorough overview of the design process and design concepts; explores space, image, and typography; and presents workable solutions for your most persistent and puzzling design problems. Get started and begin creating captivating graphics for your learners., Enhance learners interest and understanding with visual design for instructional and information products No matter what medium you use to deliver content, if the visual design fails, the experience falls flat., Capture Interest and Enhance Understanding with the Right VISUAL DESIGN Visual Design Solutions shows you how to achieve accessible, engaging visual designs for instructional materials. Visual communication educator and learning design specialist Connie Malamed shows you how to use targeted design to create materials that make information meaningful, relevant, and memorable. This unique guide is a learning designers visual design book. It approaches design from your perspective, whether youre designing training for the workplace or creating educational materials. Malamed explains the process and principles used by professional graphic designers, with creative solutions and examples you can apply immediately. Learn to use space, images, and typography to facilitate learning. Explore solutions for eLearning, presentations, and performance support. Youll discover practical guidelines for making smart design choices while enhancing the learning process, ways to create impeccable products, and the best methods to make your graphics more captivating. Todays media-savvy audiences are surrounded with high-quality visuals. Your instructional materials have to measure up. Find out how to tap into your creativity, design with intention, and produce polished work that accomplishes its purpose.
LC Classification Number
NC997

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