Table Of ContentIntroduction to the Merchandising Portfolio Merchandising Portfolio Model Portfolios Organization and Contents Presentation Formats and Layout Use of Technology in Portfolio Development Portfolio Presentation Résumé Development The Interview and the Cover Letter Maintaining and Updating the Portfolio
SynopsisA career in fashion merchandising means working in a fast-paced, creative industry--and a highly competitive one. Developing and Branding the Fashion Merchandising Portfolio is a guide to creating a portfolio and brand for yourself that will stand out. Portfolios provide immediate visual evidence of what you can do, and they communicate hands-on experience more explicitly than a resume can on its own. Whether you're interested in design, product development, buying, textile design, or trend forecasting, this book provides activities to help you identify and focus your skills. Step-by-step instructions demonstrate how to gather examples of your work, how to choose a design and layout, and ways to incorporate drawings, sketches, and CAD-generated material into a consistent, streamlined portfolio that reflects your personality. The do's and don'ts of resumes and cover letters are addressed, along with tips for interviewing and networking. User-friendly and above all visual, this is the guide for creating a portfolio that will get you hired--and keep your career on track., A career in fashion merchandising means working in a fast-paced, creative industry-and a highly competitive one. Developing and Branding the Fashion Merchandising Portfolio is a guide to creating a portfolio and brand for yourself that will stand out. Portfolios provide immediate visual evidence of what you can do, and they communicate hands-on experience more explicitly than a résumé can on its own. Whether you're interested in design, product development, buying, textile design, or trend forecasting, this book provides activities to help you identify and focus your skills. Step-by-step instructions demonstrate how to gather examples of your work, how to choose a design and layout, and ways to incorporate drawings, sketches, and CAD-generated material into a consistent, streamlined portfolio that reflects your personality. User friendly and above all visual, this is the guide for creating a portfolio that will get you hired-and keep your career on track., A career in fashion merchandising means working in a fast-paced, creative industry-and a highly competitive one. Developing and Branding the Fashion Merchandising Portfolio is a guide to creating a portfolio and brand for yourself that will stand out. Portfolios provide immediate visual evidence of what you can do, and they communicate hands-on experience more explicitly than a r sum can on its own. Whether you're interested in design, product development, buying, textile design, or trend forecasting, this book provides activities to help you identify and focus your skills. Step-by-step instructions demonstrate how to gather examples of your work, how to choose a design and layout, and ways to incorporate drawings, sketches, and CAD-generated material into a consistent, streamlined portfolio that reflects your personality. User friendly and above all visual, this is the guide for creating a portfolio that will get you hired-and keep your career on track.