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You Gotta Have Balls von Brandon Steiner Kid aus dem Brooklyn Yankees Yankee Stadium-
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Standort: New York, New York, USA
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eBay-Artikelnr.:362470896515
Artikelmerkmale
- Artikelzustand
- Topic
- Sports
- ISBN
- 9781118172070
Über dieses Produkt
Product Identifiers
Publisher
Wiley & Sons, Incorporated, John
ISBN-10
1118172078
ISBN-13
9781118172070
eBay Product ID (ePID)
110937176
Product Key Features
Book Title
You Gotta Have Balls : How a Kid from Brooklyn Started from Scratch, Bought Yankee Stadium, and Created a Sports Empire
Number of Pages
224 Pages
Language
English
Topic
Business Aspects, Entrepreneurship, General
Publication Year
2012
Illustrator
Yes
Genre
Sports & Recreation, Business & Economics
Format
Hardcover
Dimensions
Item Height
0.8 in
Item Weight
23.6 Oz
Item Length
9.3 in
Item Width
6.3 in
Additional Product Features
Intended Audience
Trade
LCCN
2012-020271
Dewey Edition
23
Reviews
?Brandon Steiner is not only the biggest sports memorabilia collector on the planet, but he is also one of the best collectors of relationships and business contacts. You Gotta Have Balls is a must read. I thoroughly enjoyed it.'? Larry King
Dewey Decimal
796.0688
Table Of Content
ACKNOWLEDGMENTS ix PROLOGUE LAST CALL AT YANKEE STADIUM xi INTRODUCTION BEING ALL IN xv Chapter 1 WHAT?S WITH THE WATER IN BROOKLYN? 1 Chapter 2 THE SECRET OF ?WHAT ELSE?? 15 Chapter 3 LIFE, DEATH, AND SODA 23 DEWEY HIGH SCHOOL 23 SYRACUSE 30 Chapter 4 YES OR YES 41 IF IT ISN?T EASY, IT ISN?T POSSIBLE 51 Chapter 5 GETTING THE RAISE, THEN THE JOB 57 Chapter 6 THE ONLY SPORTS BAR IN NEW YORK 71 Chapter 7 WAITING TO BE STRUCK BY LIGHTNING 77 MAKING CONNECTIONS 78 THE ?86 GIANTS 81 MEETING MARA 83 ONE THING LEADS TO ANOTHER 85 ON MY OWN 87 MAKING THE MARKET 90 DREAMING UP APPEARANCES 94 MEDICINE MEN 97 OUR FIRST MAJOR DEAL 102 YOU NEVER KNOW 105 Chapter 8 PLAY THE GAME, NOT THE SCORE 107 RELATIONSHIPS, NOT TRANSACTIONS 111 Chapter 9 TURNING MEMORIES INTO MONEY 115 EXPANDING OUR BUSINESS 115 MY FAVORITE COLLECTIBLE 120 Chapter 10 THE BIG BREAK: YANKEES-STEINER 125 Chapter 11 THE LIGHT IN THE OTHER ROOM 133 Chapter 12 TURNING DIRT INTO DOLLARS 139 Chapter 13 A JEWISH KID MEETS TOUCHDOWN JESUS 143 Chapter 14 THE FINAL DAYS OF YANKEE STADIUM 153 THE FRIEZE 164 THE ORIGINAL BRICKS 166 THE ??I WANT TO THANK THE GOOD LORD FOR MAKING ME AYANKEE?? SIGN 168 THE BLACK 168 THE FOUL POLES 170 THE CLUBHOUSE CARPET 170 Chapter 15 NOTHING BUT A DREAMER 171 Chapter 16 SANDLOT WISDOM 175 GET EVERYONE TO BUY IN 176 MAKE SURE INDIVIDUALS KNOW WHAT?S EXPECTED OF THEM 177 IF YOU CAN?T MOTIVATE, INCENTIVIZE 178 MAKE EVERYONE FEEL IMPORTANT 179 CONCLUSION WHAT MAKES YOU TICK? 183 INDEX 189
Synopsis
Praise for You Gotta Have Balls "Brandon Steiners story illustrates not only how You Gotta Have Balls , but how to keep a million balls in the air at the same time. His delightful, insightful anecdotes will inspire anyone juggling lifes challenges." HARVEY MACKAY , author of the #1 New York Times bestseller Swim with the Sharks Without Being Eaten Alive "It takes tremendous confidence and vision to start your own business and great leadership and execution to build it into a market leader. Thats exactly what Brandon has done." DEREK JETER , All-Star shortstop for the New York Yankees "Brandon has been a tremendous partner and friend over the years. He is one of the true playmakers in this business." ELI MANNING , quarterback for the New York Giants "This book will light your fire, make you laugh your ass off, and respect the courage and the character of Brandon Steiner, a person that comes along once in a lifetime and use his balls-growing experience and wisdom to grow your own. BUY THIS BOOK NOW!" JEFFREY GITOMER , author of The Little Red Book of Selling and The Sales Bible "Brandon Steiner is the real closer when it comes to big business." MARIANO RIVERA , pitcher for the New York Yankees "Nobody ever goes into Brandons office its still too crowded." YOGI BERRA , baseball legend and Hall of Famer "Ive known Brandon Steiner for the past twenty years, and Ive never seen anybody more dedicated or committed to excellence in overcoming problems than him. His attitude is infectious, his competitiveness is unmatched, and his concern for other people is inspirational. Ive learned a great deal from Brandon by being around him, and Ive learned even more from his book." LOU HOLTZ , legendary football coach, active sportscaster, author, and motivational speaker "Being a good entrepreneur is like being a good point guard. You have to be creative, to see into the future, and to execute the best play possible. In this book, Brandon shows you how to do all of it." MAGIC JOHNSON, A Brooklyn kid hustles his way to the top of a sports marketingand memorabilia empire Brandon Steiner went from a kid who sat in the nosebleed seatsat Yankee and Shea Stadiums to CEO of Steiner Sports MarketingInc., one of the largest sports marketing and memorabilia companiesin the United States, with an inventory of more than 10,000collectibles. You Gotta Have Balls details Steiner'smultiple entrepreneurial adventures, where he has both learned andtaught others his fair share of "rules." Along the way, hedeveloped some of the most innovative approaches tobusiness--methods that many of today's companies would be wiseto observe and employ themselves. You Gotta Have Balls follows Steiner on his pathway tosuccess by demonstrating the business philosophies that allowed himto become the powerful magnate that he is. These idealsinclude: First to market is everything Ask "What Else?" when working with clients to enhancerelationships and elicit more business Don't expand just for the sake of expanding; do it in areas andindustries where your passion lies How to train employees while they're in the minor leagues toprepare them for the majors Learn to clearly identify ways to help others rather than sellto them, to align employees and partners with their strengths, andto discover a path where you're most likely to succeed., A Brooklyn kid hustles his way to the top of a sports marketingand memorabilia empire Brandon Steiner went from a kid who sat in the nosebleed seatsat Yankee and Shea Stadiums to CEO of Steiner Sports MarketingInc., one of the largest sports marketing and memorabilia companiesin the United States, with an inventory of more than 10,000collectibles. You Gotta Have Balls details Steiner'smultiple entrepreneurial adventures, where he has both learned andtaught others his fair share of "rules." Along the way, hedeveloped some of the most innovative approaches tobusiness?methods that many of today's companies would be wiseto observe and employ themselves. You Gotta Have Balls follows Steiner on his pathway tosuccess by demonstrating the business philosophies that allowed himto become the powerful magnate that he is. These idealsinclude: First to market is everything Ask "What Else?" when working with clients to enhancerelationships and elicit more business Don't expand just for the sake of expanding; do it in areas andindustries where your passion lies How to train employees while they're in the minor leagues toprepare them for the majors Learn to clearly identify ways to help others rather than sellto them, to align employees and partners with their strengths, andto discover a path where you're most likely to succeed., A Brooklyn kid hustles his way to the top of a sports marketing and memorabilia empire Brandon Steiner went from a kid who sat in the nosebleed seats at Yankee and Shea Stadiums to CEO of Steiner Sports Marketing Inc.
LC Classification Number
GV585.5.N4S84 2012
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You got to have balls!
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