SynopsisA practical how-to guide on all the steps involved with survey implementation, this volume covers survey management, questionnaire design, sampling, respondent's psychology and survey participation, and data management. A comprehensive and practical reference for those who both use and produce survey data., A master of his craft, Giuseppe Iarossi has drawn on his extensive experience in the field to produce a wonderfully useful volume on how to do and work with surveys of industrial firms. - Kenneth L. Sokoloff, Department of Economics, U.C.L.A A practical how-to guide on all the steps involved with survey implementation, this volume covers survey management, questionnaire design, sampling, respondent's psychology and survey participation, and data management. A comprehensive and practical reference for those who both use and produce survey data., A how-to guide on all the steps involved with survey implementation, this volume covers survey management, questionnaire design, sampling, respondent's psychology and survey participation, and data management. It is a reference for those who use and produce survey data.
LC Classification NumberHM538.I37 2005