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Economic Principles : A Business Perspective by Scott Sumner & Stephen Rubb 2019
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Standort: Littleton, Colorado, USA
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eBay-Artikelnr.:324984227362
Artikelmerkmale
- Artikelzustand
- Subject
- Economics
- Level
- Business
- ISBN
- 9781464182495
Über dieses Produkt
Product Identifiers
Publisher
Worth Publishers, Incorporated
ISBN-10
1464182493
ISBN-13
9781464182495
eBay Product ID (ePID)
2309418863
Product Key Features
Number of Pages
816 Pages
Publication Name
Economic Principles : a Business Perspective
Language
English
Publication Year
2018
Subject
General, Economics / General
Type
Textbook
Subject Area
Business & Economics
Format
Hardcover
Dimensions
Item Height
1.2 in
Item Weight
62.2 Oz
Item Length
11.2 in
Item Width
8.8 in
Additional Product Features
Intended Audience
College Audience
Table Of Content
Part I An Introduction to Economics Chapter 1 The Basics of Economics 1A Appendix: Using Graphs in Economics Chapter 2 Why We Trade Production, Trade, and the Global Economy Part II Foundations of Markets Chapter 3 Supply and Demand Determining Prices in a Changing Business Environment Chapter 4 Elasticity A Measure of Responsiveness Chapter 5 Consumer Choice Decision Making For Consumers Chapter 6 Economic Efficiency and the Power of Competitive Markets How Price Controls and Taxes Result in Deadweight Loss Part III Foundations of Government and Public Policy Chapter 7 Taxes: An Economic Analysis Funding Government Spending Chapter 8 The Environment, Externalities, and Property Rights Market Failure and the Case for Government Part IV Foundations of Finance and Business Chapter 9 Organizing a Business Corporations and Other Legal Structures Chapter 10 Stocks and Bonds Financial Markets and Personal Finance Chapter 10A Appendix: Present Value and the Time Value of Money Part V Market Structures and Profit Maximization Chapter 11 The Cost of Doing Business Production and Economic Cost Chapter 12 Perfect Competition Rubb/Sumner, Economic Principles: A Business Perspective, 1e Table of Contents Maximizing Profits in Highly Competitive Markets Chapter 13 Monopoly and Antitrust Laws Businesses with Market Power Chapter 14 Monopolistic Competition and Price Discrimination When Businesses Sell Differentiated Products Chapter 15 Oligopoly Strategic Decision Making and Game Theory Part VI Special Topics in Microeconomics Chapter 16 Behavioral Economics and Strategy Implications for Pricing, Location, and Product Mix Chapter 17 Labor and Other Resource Markets Supply and Demand for Labor and Resources Chapter 18 The Distribution of Income Poverty and Income Inequality Chapter 19 Information, Insurance, and Health Care Markets with Adverse Selection and Asymmetric Information Part VII Key Macroeconomic Data Chapter 20 GDP and the Price Level Measuring the Performance of the Overall Economy Chapter 21 Unemployment and the Business Cycle Measuring the Performance of the Labor Market Part VIII Foundations of Macroeconomics in the Long Run Chapter 22 Long Run Economic Growth What Explains the Wealth and Poverty of Nations? Chapter 23 Saving and Investment: A Macroeconomic Perspective How Saving Contributes to Economic Growth Part IX Money and the Monetary System Chapter 24 The Monetary System What is Money, and Where Does It Come From? Rubb/Sumner, Economic Principles: A Business Perspective, 1e Table of Contents Chapter 25 Money and the Price Level in the Long Run The Quantity Theory and the Fisher Effect Part X Foundations of Macroeconomics in the Short Run Chapter 26 Aggregate Supply and Aggregate Demand A Model of the Business Cycle Chapter 27 Monetary Policy How the Fed Tries to Stabilize the Economy Chapter 28 Fiscal Policy The Impact of Government Spending and Taxes on GDP Part XI Special Topics in Macroeconomics Chapter 29 The Aggregate Expenditure Mode l A Fixed Price-Level Model of the Economy Chapter 30 The Role of Expectations in Macroeconomics Inflation, Unemployment, and Monetary Policy Part XII Foundations of Global Trade Chapter 31 International Trade Doing Business across Borders Chapter 32 Foreign Exchange Markets Doing Business in Multiple Currencies Chapter 33 International Finance The Macroeconomics of Exchange Rates and the Balance of Payments
Synopsis
Economic Principles: A Business Perspective covers the fundamentals of economics in the context of today's globalized business world, with strong examples, integrated technology, and practical pedagogy. Integrated business and policy briefs, in-depth case studies, chapter-ending business applications, thoroughly explained graphs and a battery of simple but useful learning tools support the intersection of theory and practice., Economic Principles: A Business Perspective covers the fundamentals of economics in the context of today's globalized business world, with strong examples, integrated technology, and practical pedagogy. Integrated business and policy briefs, in-depth case studies, chapter-ending business applications, thoroughly explained graphs and a battery of simple but useful learning tools support the intersection of theory and practice. It's accompanied by a robust media component, SaplingPlus, which combines Sapling's acclaimed online homework with a complete e-book and all interactive features for the text.
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