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Das Geschäft der Mode: Design, Herstellung und Marketing-
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Standort: Los Angeles, California, USA
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Artikelmerkmale
- Artikelzustand
- ISBN
- 9781563671821
Über dieses Produkt
Product Identifiers
Publisher
Fairchild Books
ISBN-10
1563671824
ISBN-13
9781563671821
eBay Product ID (ePID)
2521190
Product Key Features
Edition
2
Book Title
Business of Fashion 2nd Edition : Designing, Manufacturing, and Marketing
Number of Pages
624 Pages
Language
English
Topic
Fashion & Accessories, Industries / Fashion & Textile Industry, Management
Illustrator
Yes
Genre
Design, Business & Economics
Format
Hardcover
Dimensions
Item Height
1.9 in
Item Weight
44.1 Oz
Item Length
9.3 in
Item Width
7.4 in
Additional Product Features
Intended Audience
Trade
LCCN
2001-087114
TitleLeading
The
Dewey Edition
22
Dewey Decimal
338.4/7687/0973
Table Of Content
* Organisation of the U.S. Textile and Apparel Industries- From Spinning Machine to Supply Chain Management- Business and Legal Framework of Textile and Apparel Companies- Structure of the U.S. Textile Industry- Ready-to-Wear: Company Organisation* Creating and Marketing an Apparel Line- Creating a Line: Research- Creating a Line: Design- Design Development and Style Selection- Marketing an Apparel Line* Apparel Production and Distribution- Preproduction Processes- Sourcing Decisions and Production Centres- Production Processes and Quality Assurance- Distribution and Retailing* Organisation and Operation of the Accessories and Home Fashions Industries- Accessories- Home FashionsTEXT FEATURES* Heavily illustrated with new photos and line drawings* Updated discussion of the role of finance and information technology* Discussion of trade dress under trademark law* New information on design teams, sales volume and sell-through, computer-aided design, production information management and trends in sourcing* Instructor's Guide includes learning objectives, outlines, activities, discussion and exam questions and outside and Internet resources. Guidelines for term projects and papers are also provided.
Synopsis
Provides information on the organization and operation of the fashion industry. This work traces the steps of fashion apparel, accessories, and home fashions from research through design, manufacturing, and marketing, to the sale to the consumer. It also explains the industry's various components., The second edition of this authoritative text has been updated to provide the latest information on the organization and operation of the fashion industry. It traces the steps of fashion apparel,accessories, and home fashions from research through design, manufacturing, and marketing, all the way to the final sale to the consumer. It explains the industry's various components, emphasizing technological changes and global perspectives.
LC Classification Number
TT496.U6B87 2002
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Verkäuferbewertungen (844)
- o***k (6)- Bewertung vom Käufer.Letzter MonatBestätigter KaufGreat book and seller! Item condition as described for an excellent price and it arrived quickly with protected packaging. Already trying some of the recipes and enjoying it. High quality book came wrapped in original plastic wrap.
- p***2 (81)- Bewertung vom Käufer.Letzter MonatBestätigter KaufI received this book in a matter of a few days. It is in perfect condition. It arrived tightly wrapped in plastic for protection. Then it had several layers of padding wrapped around the book, then finally the outer envelope. I appreciate the attention they put into my purchase and I would happily buy from them again. I got a high quality, beautiful book for a great value price. Thank you so much.
- g***s (237)- Bewertung vom Käufer.Letzte 6 MonateBestätigter KaufFive star seller. Product as described and it arrived six days earlier than expected. Now one of my favorite sellers.
Produktbewertungen & Rezensionen
Relevanteste Rezensionen
- 05. Nov. 2019
A excellent source for Fashion Development!
Bestätigter Kauf: JaZustand: GebrauchtVerkauft von: thrift.books
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Verkäuferbewertungen (844)
- o***k (6)- Bewertung vom Käufer.Letzter MonatBestätigter KaufGreat book and seller! Item condition as described for an excellent price and it arrived quickly with protected packaging. Already trying some of the recipes and enjoying it. High quality book came wrapped in original plastic wrap.
- p***2 (81)- Bewertung vom Käufer.Letzter MonatBestätigter KaufI received this book in a matter of a few days. It is in perfect condition. It arrived tightly wrapped in plastic for protection. Then it had several layers of padding wrapped around the book, then finally the outer envelope. I appreciate the attention they put into my purchase and I would happily buy from them again. I got a high quality, beautiful book for a great value price. Thank you so much.
- g***s (237)- Bewertung vom Käufer.Letzte 6 MonateBestätigter KaufFive star seller. Product as described and it arrived six days earlier than expected. Now one of my favorite sellers.