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Bill Franks: The Analytics Revolution: How to Improve Your Business By Making An
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eBay-Artikelnr.:305104715410
Artikelmerkmale
- Artikelzustand
- ISBN
- 9781118873670
Über dieses Produkt
Product Identifiers
Publisher
Wiley & Sons, Incorporated, John
ISBN-10
111887367X
ISBN-13
9781118873670
eBay Product ID (ePID)
8038794259
Product Key Features
Book Title
Analytics Revolution : How to Improve Your Business by Making Analytics Operational in the Big Data Era
Number of Pages
304 Pages
Language
English
Publication Year
2014
Topic
Business Ethics, General
Illustrator
Yes
Genre
Business & Economics
Format
Hardcover
Dimensions
Item Height
1 in
Item Weight
17.8 Oz
Item Length
9.4 in
Item Width
6.1 in
Additional Product Features
Intended Audience
Trade
LCCN
2014-022308
Reviews
With this book from Franks, it has become easier for the layman to understand the meaning of all of the data they collect and how to improve the operations and-most importantly- profits of their business (Talk Business, January 2015)
TitleLeading
The
Dewey Edition
23
Dewey Decimal
658.4/013
Table Of Content
Foreword xi Preface xv Acknowledgments xxv PART I The Revolution Has Begun 1 Chapter 1 Understanding Operational Analytics 3 Defining Operational Analytics 4 Welcome to Analytics 3.0 10 How Analytics Are Changing Business 20 Putting Operational Analytics in Perspective 26 Wrap-Up 30 Notes 31 Chapter 2 More Data . . . More Data . . . Big Data! 33 Cutting through the Hype 33 Preparing for Big Data 39 Putting Big Data in Context 48 Wrap-Up 58 Notes 59 Chapter 3 Operational Analytics in Action 61 Improving Customer Experiences 62 Time Is of the Essence 68 Making Us Safer 71 Increasing Operational Efficiency 74 Improving Our Lives in the Future 77 Finding Unexpected Value in Data 79 Wrap-Up 83 Notes 84 PART II Laying the Foundation 87 Chapter 4 Want Budget? Build the Business Case! 89 Setting the Priorities 89 Choosing the Right Decision Criteria 93 Business Case Framework to Consider 101 Tips for Creating a Winning Business Case 108 Wrap-Up 115 Notes 116 Chapter 5 Creating an Analytic Platform 117 Planning 118 Building 123 Using 140 Wrap-Up 143 Notes 145 Chapter 6 Governance and Privacy 147 Setting the Stage for Governance 148 Deciding Where Analytics Happen 154 Governing Operational Analytics 158 Privacy 165 Wrap-Up 172 Notes 173 PART III Making Analytics Operational 175 Chapter 7 The Analytics 177 Creating Operational Analytics Processes 177 Expanding into New Analytics Disciplines 181 Focusing Analytics Efforts 187 Comparing Analytics Approaches 193 Lessons from the Past 198 Wrap-Up 204 Notes 205 Chapter 8 The Analytics Organization 207 A Major Shift Has Occurred 207 Staffing 209 Organizing 218 Succeeding 225 Wrap-Up 234 Notes 235 Chapter 9 The Analytics Culture 237 Instilling the Proper Mind-set 237 Implementing Effective Policies 245 Facilitating Success 250 Enabling and Handling the Right Failures 256 Wrap-Up 261 Notes 262 Conclusion Join the Revolution! 263 About the Author 267 Index 269
Synopsis
Lead your organization into the industrial revolution of analytics with The Analytics Revolution The topics of big data and analytics continue to be among the most discussed and pursued in the business world today. While a decade ago many people still questioned whether or not data and analytics would help improve their businesses, today virtually no one questions the value that analytics brings to the table. The Analytics Revolution focuses on how this evolution has come to pass and explores the next wave of evolution that is underway. Making analytics operational involves automating and embedding analytics directly into business processes and allowing the analytics to prescribe and make decisions. It is already occurring all around us whether we know it or not. The Analytics Revolution delves into the requirements for laying a solid technical and organizational foundation that is capable of supporting operational analytics at scale, and covers factors to consider if an organization is to succeed in making analytics operational. Along the way, you'll learn how changes in technology and the business environment have led to the necessity of both incorporating big data into analytic processes and making them operational. The book cuts straight through the considerable marketplace hype and focuses on what is really important. The book includes: An overview of what operational analytics are and what trends lead us to them Tips on structuring technology infrastructure and analytics organizations to succeed A discussion of how to change corporate culture to enable both faster discovery of important new analytics and quicker implementation cycles of what is discovered Guidance on how to justify, implement, and govern operational analytics The Analytics Revolution gives you everything you need to implement operational analytic processes with big data., Lead your organization into the industrial revolution of analytics with The Analytics Revolution The topics of big data and analytics continue to be among the most discussed and pursued in the business world today., Praise for The Analytics Revolution "Realizing significant, sustainable benefit from data and analytics is becoming more of an organizational change management initiative than a technology project. In The Analytics Revolution , Bill Franks uses his experiences as a practitioner in the trenches and a consultant in the C-suites to help leaders gracefully move their organizations to a game-changing level of analytic value." Kathy Koontz, Associate Vice President, Customer Insights and Analytics, Nationwide "If you are an executive, you need this book. While the standard fare of most books on analytics is understandably a technical 'geek out' session, the enterprise leader must instead gain view of the full landscape of analytics value, strategy, and process, as well as a map of pitfalls and how they're best avoided. The Analytics Revolution brings this landscape into clear view." Eric Siegel, founder of Predictive Analytics World and author of Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, or Die "This book is a must-have for professionals who want to effectively use big data to free companies to innovate. Bill precisely captures the most imperative incoming wave of the big data revolution, which is operationalizing decision making processes by using data in a massive scale, but not making data-driven decisions only at the strategic level. This is great news for business!" Simon Zhang, Senior Director, Business Analytics, LinkedIn Corp "Data and analytics don't create value until they change how something is done. Operational analytics is that change on a scalable and repeatable basis and Franks provides a roadmap for how to succeed with it." Blake Johnson, Consulting Professor, Department of Management Science and Engineering, Stanford University "Organizations are understanding that Big Data and Analytics can provide a competitive advantage and are clamoring for information on making this promise a reality. In The Analytics Revolution , Bill Franks provides a practical guide for making analytics operational and a cornerstone of organizational decision making. Bill's expertise and passion for the topic shines as he explains this revolution, steps for implementation, and pitfalls to avoid. Business leaders will appreciate Bill's ability to demystify this important yet misunderstood topic." Jack Levis, Senior Director of Process Management, UPS "I thoroughly enjoyed Bill's latest book. In The Analytics Revolution , Bill once again demonstrates his rare ability to take a complex, technical topic, and convey what is truly essential to every senior business manager. As Bill so effectively articulates, the analytics revolution is underway and promises to fundamentally change how business operates. This is not an IT practitioner's guide rather, it is a primer for the seasoned business manager. It cuts through the hype and informs the manager of what he or she must know to operationalize analytics within the company's business processes." Mark A. Van Sumeren, Senior Vice President, Strategy & Business Development, Owens & Minor, Inc.
LC Classification Number
HD38.7.F733 2014
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cheffie
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Angemeldet als privater VerkäuferDaher finden verbraucherschützende Vorschriften, die sich aus dem EU-Verbraucherrecht ergeben, keine Anwendung. Der eBay-Käuferschutz gilt dennoch für die meisten Käufe. Mehr erfahrenMehr erfahren
Verkäuferbewertungen (93)
- r***9 (609)- Bewertung vom Käufer.Letzte 6 MonateBestätigter KaufAwesome series, arrived in record time thank u so much, great conditionJust Shoot Me: Season 1 And 2 (DVD) (Nr. 304958657215)
- l***o (654)- Bewertung vom Käufer.Letztes JahrBestätigter KaufExcellent communication!! A++Tarantino 8 DVD Lot Jackie Brown True Romance Pulp Kill Bill Inglorious Django (Nr. 305024674601)
- e***y (217)- Bewertung vom Käufer.Vor über einem JahrBestätigter KaufAs described; fast delivery; great communication; excellent seller.Revolutionary Deists : Early America's Rational Infidels by Kerry S. Walters... (Nr. 304958661005)