Riches in Niches : How to Make It Big in a Small Market Susan Fri

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“Former library book; may include library markings. Used book that is in excellent condition. May ...
Special Attributes
EX-LIBRARY
Publication Name
Red Wheel/Weiser
ISBN
9781564149305
Kategorie

Über dieses Produkt

Product Identifiers

Publisher
Red Wheel/Weiser
ISBN-10
1564149307
ISBN-13
9781564149305
eBay Product ID (ePID)
57192476

Product Key Features

Book Title
Riches in Niches : How to Make It Big in a Small Market
Number of Pages
256 Pages
Language
English
Topic
Personal Success, Entrepreneurship, New Business Enterprises
Publication Year
2007
Genre
Business & Economics
Author
Susan Friedmann Csp
Format
Hardcover

Dimensions

Item Height
0.9 in
Item Weight
16.6 Oz
Item Length
8.2 in
Item Width
5.2 in

Additional Product Features

Intended Audience
Trade
LCCN
2006-038160
Reviews
"At last, a book that addresses the key to contemporary marketing. Nichepreneurs, the term Susan Friedmann brilliantly coined, defines a powerful mindset that has become the giant killer strategy for small business success....This is the must-read business book of the year." -- Rick Segel, "Nichepreneuers, the term Susan Friedmann brilliantly coined, defines a powerful mindset that has become the giant killer strategy for small business successG.This is the 'must read' business book of the year." --Rick Segel, CSP, author, The Essential Online Solution and The Retail Business Kit for Dummies
Dewey Edition
22
Dewey Decimal
650.11
Synopsis
Why do some financial advisors wind up making millions on TV giving investment advice while others labor in obscurity? How do some attorneys land regular columns in prestigious trade publications? Where do those speakers who give the annual address at industry conventions come from? What is the secret reason that a select few service professionals enjoy high-profile, high-prestige, and high-paying status as "experts" in their fields? More importantly, can the rest of us do it? Susan Friedmann answers a resounding "Yes " In Riches in Niches: How to Make It BIG in a Small Market, Susan explores the multiple factors that separate the "experts" from the service professionals who may have identical--if not better--skills, but whom no one has ever heard of. You will learn: -Why positioning yourself as an Expert in a Niche--a sweet spot known as a nichepreneur--is the most surefire route to success any service professional could want. -The GEL Formula: Friedmann's proven technique that shows service professionals how to find the professional niche that makes the best use of their skills while yielding maximum profit. -The Seven Secrets nichepreneuers need to know to create, claim, and benefit from their Expert Identity. -Creative ways to create secondary, even tertiary, income streams capitalizing on the benefits of "Being the Expert." Friedmann knows what she's talking about. For more than 20 years, she's been the "Tradeshow Coach," one of the exhibiting industry's foremost experts. Combine that expertise with insights from other well-known nichepreneuers, and you've got a book that's jam packed with useful information to transform today's career into tomorrow's success story., Why do some financial advisors wind up making millions on TV giving investment advice while others labor in obscurity? How do some attorneys land regular columns in prestigious trade publications? Where do those speakers who give the annual address at industry conventions come from? What is the secret reason that a select few service professionals enjoy high-profile, high-prestige, and high-paying status as "experts" in their fields? More importantly, can the rest of us do it? Susan Friedmann answers a resounding "Yes!" In Riches in Niches: How to Make It BIG in a Small Market, Susan explores the multiple factors that separate the "experts" from the service professionals who may have identical--if not better--skills, but whom no one has ever heard of. You will learn: -Why positioning yourself as an Expert in a Niche--a sweet spot known as a nichepreneur--is the most surefire route to success any service professional could want. -The GEL Formula: Friedmann's proven technique that shows service professionals how to find the professional niche that makes the best use of their skills while yielding maximum profit. -The Seven Secrets nichepreneuers need to know to create, claim, and benefit from their Expert Identity. -Creative ways to create secondary, even tertiary, income streams capitalizing on the benefits of "Being the Expert." Friedmann knows what she's talking about. For more than 20 years, she's been the "Tradeshow Coach," one of the exhibiting industry's foremost experts. Combine that expertise with insights from other well-known nichepreneuers, and you've got a book that's jam packed with useful information to transform today's career into tomorrow's success story., Why do some financial advisors wind up making millions on TV giving investment advice while others labor in obscurity? How do some attorneys land regular columns in prestigious trade publications? Where do those speakers who give the annual address at industry conventions come from? What is the secret reason that a select few service professionals enjoy high-profile, high-prestige, and high-paying status as experts in their fields? More importantly, can the rest of us do it? Susan Friedmann answers a resounding Yes In Riches in Niches: How to Make It BIG in a Small Market, Susan explores the multiple factors that separate the experts from the service professionals who may have identical--if not better--skills, but whom no one has ever heard of. You will learn: -Why positioning yourself as an Expert in a Niche--a sweet spot known as a nichepreneur--is the most surefire route to success any service professional could want. -The GEL Formula: Friedmann's proven technique that shows service professionals how to find the professional niche that makes the best use of their skills while yielding maximum profit. -The Seven Secrets nichepreneuers need to know to create, claim, and benefit from their Expert Identity. -Creative ways to create secondary, even tertiary, income streams capitalizing on the benefits of Being the Expert. Friedmann knows what she's talking about. For more than 20 years, she's been the Tradeshow Coach, one of the exhibiting industry's foremost experts. Combine that expertise with insights from other well-known nichepreneuers, and you've got a book that's jam packed with useful information to transform today's career into tomorrow's success story., You will learn: - Why positioning yourself as an Expert in a Niche--a sweet spot known as a nichepreneur--is the most surefire route to success any service professional could want. - The GEL Formula: Friedmann's proven technique that shows service professionals how to find the professional niche that makes the best use of their skills while yielding maximum profit. - The Seven Secrets nichepreneurs need to know to create, claim, and benefit from their Expert Identity. - Creative ways to create secondary, even tertiary, income streams capitalizing on the benefits of "Being the Expert." Friedmann knows what she's talking about. For more than 20 years, she's been the "Tradeshow Coach," one of the exhibiting industry's foremost experts. Combine that expertise with insights from other well-known nichepreneurs, and you've got a book that's jam packed with useful information to transform today's career into tomorrow's success story., In Riches in Niches: How to Make It BIG in a Small Market, Susan explores the multiple factors that separate the experts from the service professionals who may have identicalif not betterskills, but whom no one has ever heard of.
LC Classification Number
HD62.5.F744 2007

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    This book arrived within the time period given and was in the 'very good' condition described. Unfortunately, only being packaged in a plastic bag to traverse the Atlantic meant that all four corners got a battering (I would be happy to pay bit more in future for a bit of cardboard support in packaging) but all in all, the price was good and overall service for books that are difficult to get over here, I am very happy with this purchase and would recommend this seller. Will buy again from them.