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The Winner Effect: The Neuroscience..., Robertson, Ian

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ISBN
1250001676
EAN
9781250001672
Publication Name
N/A
Type
Hardback
Release Title
The Winner Effect: The Neuroscience of Success and Failure
Artist
Robertson, Ian H.
Brand
N/A
Colour
N/A

Über dieses Produkt

Product Identifiers

Publisher
St. Martin's Press
ISBN-10
1250001676
ISBN-13
9781250001672
eBay Product ID (ePID)
113364118

Product Key Features

Book Title
Winner Effect : the Neuroscience of Success and Failure
Number of Pages
320 Pages
Language
English
Publication Year
2012
Topic
Life Sciences / Neuroscience, Personal Success, Personal Growth / Success
Illustrator
Yes
Genre
Self-Help, Science, Business & Economics
Author
Ian H. Robertson
Format
Hardcover

Dimensions

Item Height
1.2 in
Item Weight
18 Oz
Item Length
9.6 in
Item Width
6.4 in

Additional Product Features

Intended Audience
Trade
LCCN
2012-035372
Dewey Edition
23
TitleLeading
The
Reviews
"A book that will help you understand what makes winners, and what paths to avoid when you get power." -- MindYourDecisions.com "Fascinating." -- The Sunday Times (UK) "Compelling stories combine with cutting-edge science to show why coming first is not the same as being a real winner -- engrossing." -- Oliver James, author of They F*** You Up "Like a masterful detective, Dr. Robertson provides a captivating and insightful journey into understanding the mystery of the effects of power on human behavior and thinking." -- Mike Hawkins, award-winning author of Activating Your Ambition: A Guide to Coaching the Best Out of Yourself and Others "He tells a compelling, vivid and instructive story of how we are empowered and how we are disempowered and how we succeed and how we fail. I really enjoyed it -- it is a must read." -- Raymond Tallis, author of Aping Mankind "A fascinating topic dealt with in a fascinating way. ... I love the book." -- Matt Cooper, author of How Ireland Really Went Bust "What does it take to be a winner; to be successful and achieve at an optimal level? Professor Robertson has masterfully synthesized cutting edge social, cognitive, and developmental psychology, as well as neuroscience with fascinating stories of notable people in the public eye to answer this question. Thoroughly researched and engagingly written by an international scholar, once you begin reading this book it will be difficult to put down. Whatever your profession, this remarkable book will most assuredly resonate with you." -- John B. Arden, PhD, author of Rewire Your Brain "Utterly fascinating." -- Publishers Weekly, "Compelling stories combine with cutting-edge science to show why coming first is not the same as being a real winner -- engrossing." -Oliver James, author of They F*** You Up   "Like a masterful detective, Dr. Robertson provides a captivating and insightful journey into understanding the mystery of the effects of power on human behavior and thinking." -Mike Hawkins, award-winning author of Activating Your Ambition: A Guide to Coaching the Best Out of Yourself and Others, "Fascinating." - The Sunday Times "Compelling stories combine with cutting-edge science to show why coming first is not the same as being a real winner -- engrossing." -Oliver James, author of They F*** You Up "Like a masterful detective, Dr. Robertson provides a captivating and insightful journey into understanding the mystery of the effects of power on human behavior and thinking." -Mike Hawkins, award-winning author of Activating Your Ambition: A Guide to Coaching the Best Out of Yourself and Others  , "A book that will help you understand what makes winners, and what paths to avoid when you get power." - MindYourDecisions.com "Fascinating."- The Sunday Times (UK) "Compelling stories combine with cutting-edge science to show why coming first is not the same as being a real winner -- engrossing."-Oliver James, author of They F*** You Up "Like a masterful detective, Dr. Robertson provides a captivating and insightful journey into understanding the mystery of the effects of power on human behavior and thinking."-Mike Hawkins, award-winning author of Activating Your Ambition: A Guide to Coaching the Best Out of Yourself and Others "He tells a compelling, vivid and instructive story of how we are empowered and how we are disempowered and how we succeed and how we fail. I really enjoyed it -- it is a must read." -Raymond Tallis, author of Aping Mankind "A fascinating topic dealt with in a fascinating way. … I love the book."-Matt Cooper, author of How Ireland Really Went Bust "What does it take to be a winner; to be successful and achieve at an optimal level? Professor Robertson has masterfully synthesized cutting edge social, cognitive, and developmental psychology, as well as neuroscience with fascinating stories of notable people in the public eye to answer this question. Thoroughly researched and engagingly written by an international scholar, once you begin reading this book it will be difficult to put down. Whatever your profession, this remarkable book will most assuredly resonate with you."-John B. Arden, PhD, author of Rewire Your Brain "Utterly fascinating." - Publishers Weekly, Like a masterful detective, Dr. Robertson provides a captivating and insightful journey into understanding the mystery of the effects of power on human behavior and thinking., "Fascinating." - The Sunday Times (UK) "Compelling stories combine with cutting-edge science to show why coming first is not the same as being a real winner -- engrossing." -Oliver James, author of They F*** You Up "Like a masterful detective, Dr. Robertson provides a captivating and insightful journey into understanding the mystery of the effects of power on human behavior and thinking." -Mike Hawkins, award-winning author of Activating Your Ambition: A Guide to Coaching the Best Out of Yourself and Others "He tells a compelling, vivid and instructive story of how we are empowered and how we are disempowered and how we succeed and how we fail. I really enjoyed it -- it is a must read." -Raymond Tallis, author of Aping Mankind  , He tells a compelling, vivid and instructive story of how we are empowered and how we are disempowered and how we succeed and how we fail. I really enjoyed it -- it is a must read., Compelling stories combine with cutting-edge science to show why coming first is not the same as being a real winner -- engrossing., What does it take to be a winner; to be successful and achieve at an optimal level? Professor Robertson has masterfully synthesized cutting edge social, cognitive, and developmental psychology, as well as neuroscience with fascinating stories of notable people in the public eye to answer this question. Thoroughly researched and engagingly written by an international scholar, once you begin reading this book it will be difficult to put down. Whatever your profession, this remarkable book will most assuredly resonate with you., "Fascinating."- The Sunday Times (UK) "Compelling stories combine with cutting-edge science to show why coming first is not the same as being a real winner -- engrossing."-Oliver James, author of They F*** You Up "Like a masterful detective, Dr. Robertson provides a captivating and insightful journey into understanding the mystery of the effects of power on human behavior and thinking."-Mike Hawkins, award-winning author of Activating Your Ambition: A Guide to Coaching the Best Out of Yourself and Others "He tells a compelling, vivid and instructive story of how we are empowered and how we are disempowered and how we succeed and how we fail. I really enjoyed it -- it is a must read." -Raymond Tallis, author of Aping Mankind "A fascinating topic dealt with in a fascinating way. … I love the book."-Matt Cooper, author of How Ireland Really Went Bust "What does it take to be a winner; to be successful and achieve at an optimal level? Professor Robertson has masterfully synthesized cutting edge social, cognitive, and developmental psychology, as well as neuroscience with fascinating stories of notable people in the public eye to answer this question. Thoroughly researched and engagingly written by an international scholar, once you begin reading this book it will be difficult to put down. Whatever your profession, this remarkable book will most assuredly resonate with you."-John B. Arden, PhD, author of Rewire Your Brain "Utterly fascinating." - Publishers Weekly, A book that will help you understand what makes winners, and what paths to avoid when you get power.
Dewey Decimal
155.9/2
Synopsis
What makes a winner? Why do some people succeed both in life and in business, and others fail? Why do a few individuals end up supremely powerful, while many remain powerless? The "winner effect" is a term used in biology to describe how an animal that has won a few fights against weak opponents is much more likely to win later bouts against stronger contenders. As Ian Robertson reveals, it applies to humans, too. Success changes the chemistry of the brain, making you more focused, smarter, more confident, and more aggressive. The effect is as strong as any drug. And the more you win, the more you will go on to win. But the downside is that winning can become physically addictive. By understanding what the mental and physical changes are that take place in the brain of a "winner," how they happen, and why they affect some people more than others, Robertson answers the question of why some people attain and then handle success better than others. He explains what makes a winner--or a loser--and how we can use the answers to these questions to understand better the behavior of our business colleagues, family, friends, and ourselves.
LC Classification Number
BF637.S8R5793 2012

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  • the Winner Effect

    To me, this is a very interesting book, talking about how the brain actually changes with successes. It develops new pathways to create more successes. I like to read about how our brain works and is affected. Very interesting read.

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