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Improving Survey Questions: Design ..., Fowler, Dr. Flo
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Book Title
Improving Survey Questions: Design and Evaluation: 38 (Applied...
ISBN
0803945833
EAN
9780803945838
Release Title
Improving Survey Questions: Design and Evaluation: 38 (Applied...
Artist
Fowler, Dr. Floyd J.
Brand
N/A
Colour
N/A
Kategorie

Über dieses Produkt

Product Identifiers

Publisher
SAGE Publications, Incorporated
ISBN-10
0803945833
ISBN-13
9780803945838
eBay Product ID (ePID)
278445

Product Key Features

Number of Pages
200 Pages
Publication Name
Improving Survey Questions Vol. 38 : Design and Evaluation
Language
English
Subject
Research
Publication Year
1995
Type
Textbook
Subject Area
Social Science
Author
Floyd J. Fowler Jr., Floyd J. Fowler
Series
Applied Social Research Methods Ser.
Format
Trade Paperback

Dimensions

Item Height
0.6 in
Item Weight
10 Oz
Item Length
8.4 in
Item Width
5.5 in

Additional Product Features

Intended Audience
Scholarly & Professional
LCCN
95-016861
Dewey Edition
20
Series Volume Number
38
Illustrated
Yes
Dewey Decimal
300/.723
Table Of Content
Questions as Measures An OverviewDesigning Questions to Gather Factual DataQuestions to Measure Subjective StatesSome General Rules for Designing Good Survey InstrumentsPresurvey Evaluation of QuestionsAssessing the Validity of Survey QuestionsQuestion Design and Evaluation Issues in Perspective
Synopsis
What is a good question? Although there are several potential sources for error in survey data, the validity of surveys is dependent upon the design of the question asked. This invaluable book shows how to word and format questions that will evoke the kind of answers for which they are designed and how to evaluate empirically survey questions. In addition, the book covers how to write good questions aimed at collecting information about objective facts and events, measuring subjective phenomena, some alternative methods for attacking common measurement problems, how to evaluate the extent to which questions are consistently understood and administered, and how to evaluate the data resulting from a set of questions., What is a good question? Although there are several potential sources for error in survey data, the validity of surveys is dependent upon the design of the question asked. This invaluable book shows how to word and format questions that will evoke the kind of answers for which they are designed and how to evaluate empirically survey questions. In addition, the book covers: how to write good questions aimed at collecting information about objective facts and events; measuring subjective phenomena; some alternative methods for attacking common measurement problems; how to evaluate the extent to which questions are consistently understood and administered; and how to evaluate the data resulting from a set of questions., What is a good question? Although there are several potential sources for error in survey data, the validity of surveys depends on the design of the questions asked. This book shows how to word and format a question, write questions that will evoke the kind of answers for which they were designed, and empirically evaluate survey questions. In addition, the book covers topics such as how to write good questions aimed at collecting information about objective facts and events, how to measure subjective phenomena, some alternative methods for attacking common measurement problems; shows how to evaluate the extent to which questions are consistently understood and administered, and explains how to evaluate the data resulting from a set of questions. A clearly written book, Improving Survey Questions enables researchers and practitioners to write better survey questions and helps users of survey data to evaluate their data more critically.
LC Classification Number
HN29.F67 1995

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