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Lebensmittelpolitik: Wie die Lebensmittelindustrie Ernährung und Gesundheit beeinflusst (Kalifornien-
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eBay-Artikelnr.:255678769968
Artikelmerkmale
- Artikelzustand
- BRAND
- Food and Nutrition
- EAN
- 9780520240674
- ISBN
- 9780520240674
- MPN
- 9780520240674
Über dieses Produkt
Product Identifiers
Publisher
University of California Press
ISBN-10
0520240677
ISBN-13
9780520240674
eBay Product ID (ePID)
2454992
Product Key Features
Book Title
Food Politics : How the Food Industry Influences Nutrition and Health
Number of Pages
472 Pages
Language
English
Publication Year
2003
Topic
Public Policy / Agriculture & Food Policy (See Also Social Science / Agriculture & Food), Regional & Ethnic / General, Industries / Food Industry, Health Policy, History
Illustrator
Yes
Genre
Cooking, Political Science, Business & Economics, Medical
Book Series
California Studies in Food and Culture Ser.
Format
Trade Paperback
Dimensions
Item Height
1 in
Item Weight
17 Oz
Item Length
9 in
Item Width
6 in
Additional Product Features
Intended Audience
Trade
LCCN
2001-027678
Dewey Edition
21
Series Volume Number
3
Dewey Decimal
363.8/5/0973
Table Of Content
Preface Introduction: The Food Industry and "Eat More" PART ONE Undermining Dietary Advice 1. From "Eat More" to "Eat Less," 1900-1990 2. Politics versus Science: Opposing the Food Pyramid, 1991-1992 3. "Deconstructing" Dietary Advice PART TWO Working the System 4. Influencing Government: Food Lobbies and Lobbyists 5. Co-opting Nutrition Professionals 6. Winning Friends, Disarming Critics 7. Playing Hardball: Legal and Not PART THREE Exploiting Kids, Corrupting Schools 8. Starting Early: Underage Consumers 9. Pushing Soft Drinks: "Pouring Rights" PART FOUR Deregulating Dietary Supplements 10. Science versus Supplements: "A Gulf of Mutual Incomprehension" 11. Making Health Claims Legal: The Supplement Industry's War with the FDA 12. Deregulation and Its Consequences PART FIVE Inventing Techno-Foods 13. Go Forth and Fortify 14. Beyond Fortification: Making Foods Functional 15. Selling the Ultimate Techno-Food: Olestra Conclusion: The Politics of Food Choice Appendix: Issues in Nutrition and Nutrition Research Notes List of Tables List of Figures Index
Synopsis
We all witness, in advertising and on supermarket shelves, the fierce competition for our food dollars. In this engrossing exposÉ, Marion Nestle goes behind the scenes to reveal how the competition really works and how it affects our health. The abundance of food in the United States--enough calories to meet the needs of every man, woman, and child twice over--has a downside. Our overefficient food industry must do everything possible to persuade people to eatmore--more food, more often, and in larger portions--no matter what it does to waistlines or well-being. Like manufacturing cigarettes or building weapons, making food is very big business. Food companies in 2000 generated nearly $900 billion in sales. They have stakeholders to please, shareholders to satisfy, and government regulations to deal with. It is nevertheless shocking to learn precisely how food companies lobby officials, co-opt experts, and expand sales by marketing to children, members of minority groups, and people in developing countries. We learn that the food industry plays politics as well as or better than other industries, not least because so much of its activity takes place outside the public view. Editor of the 1988Surgeon General's Report on Nutrition and Health,Nestle is uniquely qualified to lead us through the maze of food industry interests and influences. She vividly illustrates food politics in action: watered-down government dietary advice, schools pushing soft drinks, diet supplements promoted as if they were First Amendment rights. When it comes to the mass production and consumption of food, strategic decisions are driven by economics--not science, not common sense, and certainly not health. No wonder most of us are thoroughly confused about what to eat to stay healthy. An accessible and balanced account,Food Politicswill forever change the way we respond to food industry marketing practices. By explaining how much the food industry influences government nutrition policies and how cleverly it links its interests to those of nutrition experts, this pathbreaking book helps us understand more clearly than ever before what we eat and why., We all witness, in advertising and on supermarket shelves, the fierce competition for our food dollars. In this engrossing expose, Marion Nestle goes behind the scenes to reveal how the competition really works and how it affects our health. The abundance of food in the United States--enough calories to meet the needs of every man, woman, and child twice over--has a downside. Our overefficient food industry must do everything possible to persuade people to eat more --more food, more often, and in larger portions--no matter what it does to waistlines or well-being. Like manufacturing cigarettes or building weapons, making food is very big business. Food companies in 2000 generated nearly $900 billion in sales. They have stakeholders to please, shareholders to satisfy, and government regulations to deal with. It is nevertheless shocking to learn precisely how food companies lobby officials, co-opt experts, and expand sales by marketing to children, members of minority groups, and people in developing countries. We learn that the food industry plays politics as well as or better than other industries, not least because so much of its activity takes place outside the public view. Editor of the 1988 Surgeon General's Report on Nutrition and Health, Nestle is uniquely qualified to lead us through the maze of food industry interests and influences. She vividly illustrates food politics in action: watered-down government dietary advice, schools pushing soft drinks, diet supplements promoted as if they were First Amendment rights. When it comes to the mass production and consumption of food, strategic decisions are driven by economics--not science, not common sense, and certainly not health. No wonder most of us are thoroughly confused about what to eat to stay healthy. An accessible and balanced account, Food Politics will forever change the way we respond to food industry marketing practices. By explaining how much the food industry influences government nutrition policies and how cleverly it links its interests to those of nutrition experts, this pathbreaking book helps us understand more clearly than ever before what we eat and why., We all witness, in advertising and on supermarket shelves, the fierce competition for our food dollars. In this engrossing expos, Marion Nestle goes behind the scenes to reveal how the competition really works and how it affects our health. The abundance of food in the United States--enough calories to meet the needs of every man, woman, and child twice over--has a downside. Our overefficient food industry must do everything possible to persuade people to eat more --more food, more often, and in larger portions--no matter what it does to waistlines or well-being. Like manufacturing cigarettes or building weapons, making food is very big business. Food companies in 2000 generated nearly $900 billion in sales. They have stakeholders to please, shareholders to satisfy, and government regulations to deal with. It is nevertheless shocking to learn precisely how food companies lobby officials, co-opt experts, and expand sales by marketing to children, members of minority groups, and people in developing countries. We learn that the food industry plays politics as well as or better than other industries, not least because so much of its activity takes place outside the public view. Editor of the 1988 Surgeon General's Report on Nutrition and Health, Nestle is uniquely qualified to lead us through the maze of food industry interests and influences. She vividly illustrates food politics in action: watered-down government dietary advice, schools pushing soft drinks, diet supplements promoted as if they were First Amendment rights. When it comes to the mass production and consumption of food, strategic decisions are driven by economics--not science, not common sense, and certainly not health. No wonder most of us are thoroughly confused about what to eat to stay healthy. An accessible and balanced account, Food Politics will forever change the way we respond to food industry marketing practices. By explaining how much the food industry influences government nutrition policies and how cleverly it links its interests to those of nutrition experts, this pathbreaking book helps us understand more clearly than ever before what we eat and why.
LC Classification Number
2001027678
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