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KaChing: So führen Sie ein Online-Geschäft, das zahlt und bezahlt von Joel Comm (2010,...-

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KaChing: How to Run an Online Business That Pays and Pays by Joel Comm (2010,...
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Zuletzt aktualisiert am 19. Mär. 2024 00:47:36 MEZAlle Änderungen ansehenAlle Änderungen ansehen

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Hinweise des Verkäufers
“like new; please see photos”
Personalize
No
Signed
No
Ex Libris
No
Narrative Type
Nonfiction
Personalized
No
Features
Dust Jacket
Original Language
English
Country/Region of Manufacture
United States
Inscribed
No
Vintage
No
ISBN
9780470597675

Über dieses Produkt

Product Identifiers

Publisher
Wiley & Sons, Incorporated, John
ISBN-10
0470597674
ISBN-13
9780470597675
eBay Product ID (ePID)
80499392

Product Key Features

Book Title
Kaching: How to Run an Online Business That Pays and Pays
Number of Pages
256 Pages
Language
English
Publication Year
2010
Topic
Development / Business Development, E-Commerce / General (See Also Computers / Electronic Commerce)
Illustrator
Yes
Genre
Business & Economics
Author
Joel Comm
Format
Hardcover

Dimensions

Item Height
0.9 in
Item Weight
13.5 Oz
Item Length
8.8 in
Item Width
5.8 in

Additional Product Features

Intended Audience
Trade
Reviews
'…setting out tips, tactics and commonsense guidelines for making money online.' (Moving Money, September 2010).
Dewey Edition
22
Dewey Decimal
658.872
Table Of Content
Foreword ix Introduction--Creating Your Personal KaChing Button xi Chapter 1 The New Web Order--How the Internet Has Brought Opportunity to Everybody 1 So, Just How Easy is It to Begin Building a Web Site? 4 From Blogging to KaChing 8 Chapter 2 Your Uniqueness Equals Cash 13 Choosing Your Niche 15 The Value of Your Niche--How Keywording Can Boost the Price of Your Passion 20 Niches are Nice, but Micro-Niches Create Nicer KaChings 23 You're Not That Unique--Building Your Community 25 The Seven Keys to Success 29 Chapter 3 Content is Not King . . . It is KaChing! 38 You Don't Have to Be a Writer to Write Valuable Content 39 Seven Content Types that Go KaChing 42 It's Not Just What You Say, It's How You Say It 51 Ghost and Guest Writers 51 Turning Your Content into KaChing 53 Chapter 4 Information Products--Selling Your Knowledge 83 Creating Killer Ideas for Your Information Products 86 Creating the Product 90 Writing Copy that Sells 106 Recruiting Your Affiliate Sales Team 110 Add a Shopping Cart to Your Site 113 The Big Launch! 114 Chapter 5 Earning from Affiliate Programs 123 So, What Exactly is an Affiliate? 125 Choosing Merchants That Match Your Market 126 Choosing the Products that People Want 130 Strategies for Affiliate Success 133 What The FTC's Guidelines Means for Affiliates 153 Chapter 6 Membership Sites--Turning Your Internet Business into a Passive Revenue Machine 159 What is a Membership Site? 160 What Do Online Membership Sites Have to Offer? 161 Pricing Your Membership: How Much is Too Much? 165 Creating Your Membership Site the Easy Way 167 Chapter 7 Coaching Programs 174 What is Coaching? 175 Strategies for Branding 177 How to Do PR for Mass Impact 183 Getting Started: Low-End Coaching 191 Kicking It Up: High-End Coaching 195 Chapter 8 Case Studies 200 Content Sites 201 Affiliate-Supported Sites 208 Information Products 211 Subscription Sites 215 Branding 216 Coaching 218 Conclusion 220 Other books by Joel Comm 223 Index 225
Synopsis
Joel Comm reveals the 5 methods he uses to make money online For nearly 15 years, Joel Comm has been generating revenue on the web via a number of avenues., The Web is a powerful "money button" that can connect you with vast networks of customers, solidify your business image, and create continual growth. The key is in knowing how to install that button effectively. In an era of blogging, social networking, message boards, and web sites for every subject under the sun, it's difficult to figure out which internet tools are the ones that will make your virtual register go "KaChing!" It's also important to create an overall strategy with these tools that will maximize your time and web usage. Fortunately Joel Comm, one of the world's leading experts in making money online, delivers tips, tactics, and commonsense guidelines to customize your Internet approach with KaChing . From walking you through the best blogging tools for your needs to exploring the many avenues of Twitter, LinkedIn, and web networking, Comm demystifies the many options the Web has to offer--and helps you clarify your business strategy to better reach targeted audiences. KaChing will show you: 7 web content types that work together People who can help you generate content that gets hits, mailing lists, and merchandising Advertising strategies that connect you with contacts, partner sites, and customers YouTube, webinar, and other online video tools Branding approaches that speak to your customer base Search engine optimization (SEO) tips that get your web site and business more attention With case studies from a wide array of industries, branding concepts that help you focus your business voice and customer base, and ideas on how to expand your business into new areas, KaChing gives you the know-how that will build and maintain internet-generating income for years to come., For nearly fifteen years, Joel Comm has been generating revenue on the web via a number of avenues. In KaChing , he shares his five primary methods of making money online, combining traditional marketing with the new, offering detailed strategies and techniques that can be applied to any niche or market. Each of the five methods is broken down into simple, practical, duplicable steps. Praise for KaChing "Turning your passion into profit is Joel's keystone in life, and he possesses the uncanny ability to deliver a clear road map enabling precise results, again and again. Follow Joel's formulas for creating revenue streams online and you'll discover a whole new level of decisive confidence, both online and in life." -- Gary W. Goldstein , Hollywood Movie Producer "If you can't make money online after reading Joel Comm's KaChing , you should not be allowed to drive a car or operate large machinery Joel Comm could not have made your path to internet wealth more clear or simple. KaChing is a step-by-step guide to defining your niche, creating salable content, and driving paying customers to your site on a consistent and sustainable basis. It's time to hit the KaChing button Read this book NOW and watch your money accumulate." -- Joseph Michelli , PhD, author of such internationally bestselling business books as The Starbucks Experience , The New Gold Standard , and When Fish Fly ; and cofounder of WOWful Connections "With Twitter Power , Joel Comm demonstrated how to build and nurture productive digital relationships. With KaChing , he teaches how to tap into your passions and create online revenue streams via several compelling models. If you're serious about creating revenue online, without having to live online, read this book and apply its best practices." -- David Nour , bestselling author of Relationship Economics and ConnectAbility "If you've considered starting an online business or have one that isn't making any money, check out Joel Comm's book and find your KaChing button." -- Alexis Martin Neely , AlexisMartinNeely.com "Joel Comm is a master teacher when it comes to following your passion and becoming extremely successful with your online businesses. In this book, he tells you how you can do both, and his methods are easy enough for anyone to follow. If you have been searching for a way to profit from what your are passionate about, you must read this book " -- Jen Grover , creator of the Butler Bag and author of What If? and Why Not?, For nearly fifteen years, Joel Comm has been generating revenue on the web via a number of avenues. In KaChing , he shares his five primary methods of making money online, combining traditional marketing with the new, offering detailed strategies and techniques that can be applied to any niche or market. Each of the five methods is broken down into simple, practical, duplicable steps. Praise for KaChing "Turning your passion into profit is Joels keystone in life, and he possesses the uncanny ability to deliver a clear road map enabling precise results, again and again. Follow Joels formulas for creating revenue streams online and youll discover a whole new level of decisive confidence, both online and in life." Gary W. Goldstein , Hollywood Movie Producer "If you cant make money online after reading Joel Comms KaChing , you should not be allowed to drive a car or operate large machinery! Joel Comm could not have made your path to internet wealth more clear or simple. KaChing is a step-by-step guide to defining your niche, creating salable content, and driving paying customers to your site on a consistent and sustainable basis. Its time to hit the KaChing button! Read this book NOW and watch your money accumulate." Joseph Michelli , PhD, author of such internationally bestselling business books as The Starbucks Experience , The New Gold Standard , and When Fish Fly ; and cofounder of WOWful Connections "With Twitter Power , Joel Comm demonstrated how to build and nurture productive digital relationships. With KaChing , he teaches how to tap into your passions and create online revenue streams via several compelling models. If youre serious about creating revenue online, without having to live online, read this book and apply its best practices." David Nour , bestselling author of Relationship Economics and ConnectAbility "If youve considered starting an online business or have one that isnt making any money, check out Joel Comms book and find your KaChing button." Alexis Martin Neely , AlexisMartinNeely.com "Joel Comm is a master teacher when it comes to following your passion and becoming extremely successful with your online businesses. In this book, he tells you how you can do both, and his methods are easy enough for anyone to follow. If you have been searching for a way to profit from what your are passionate about, you must read this book!" Jen Grover , creator of the Butler Bag and author of What If? and Why Not?
LC Classification Number
HF5548.32

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