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Ja! Nein! Schweizer Plakate für Demokratie: Plakatsammlung 33 - Bettina Richter NEU-
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Standort: Des Allemands, Louisiana, USA
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eBay-Artikelnr.:204365725886
Artikelmerkmale
- Artikelzustand
- Pages
- 96
- Publication Date
- 2021-02-04
- ISBN
- 9783037786611
Über dieses Produkt
Product Identifiers
Publisher
Lars Muller Publishers
ISBN-10
3037786612
ISBN-13
9783037786611
eBay Product ID (ePID)
19050399918
Product Key Features
Book Title
Yes! No! Swiss Posters for Democracy : Poster Collection 33
Number of Pages
96 Pages
Language
English
Topic
Posters, Art & Politics, Prints, Graphic Arts / General
Publication Year
2021
Illustrator
Yes
Genre
Design, Art, Antiques & Collectibles
Format
Trade Paperback
Dimensions
Item Height
0.2 in
Item Weight
12 Oz
Item Length
9.5 in
Item Width
6.5 in
Additional Product Features
Intended Audience
Trade
Synopsis
How poster design has served as an essential tool for Swiss political campaigns Since the beginning of the 20th century, poster campaigns have been a distinctive element of Swiss politics. This book reproduces posters from 1918 to the present., The Swiss population is called upon to participate actively in political decision-making processes through regular campaigns. These campaigns are often concerned with issues that heat up the emotions and lead to ideological battles. Swiss campaign posters, which have influenced opinion making since the beginning of the 20th century, bear testimony to direct democracy. This special form of political propaganda--prominently associated with Switzerland--is a sensitive indicator of socio-political moods and reflects both national mentalities and global tendencies.Yes! No! Posters for Democracy reveals the visual argumentation strategies and rhetorical approaches that have shaped the Swiss campaign poster from 1918 to the present. Clichéd exaggerations, undifferentiated simplifications, a repertoire of drastic motifs and abridged slo- gans correspond to the laws of the medium, which is oriented towards a manipulative appeal to the masses. Appeals to a sense of unity focus primarily on emotionalization, hardly on rational enlightenment. Subtly condensed messages or a graphically innovative language are hardly to be found in Swiss campaign posters. And yet many renowned designers created works that have inscribed themselves in the collective visual memory of the Swiss population and became icons of Swiss poster design.
Text by
Tanner, Jakob
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