Brand Promise: How Ketel One, Costco, Make-A-Wish, Tourism Vancouver, and Other Leading Brands Make and Keep the Promise That Guarantees Success by Duane Knapp (2008, Hardcover)

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Author:-Knapp, Duane. Genre:-Sales & Marketing.

Über dieses Produkt

Product Identifiers

PublisherMcgraw-Hill Education
ISBN-100071494413
ISBN-139780071494410
eBay Product ID (ePID)88990495

Product Key Features

Number of Pages288 Pages
LanguageEnglish
Publication NameBrand Promise: How Ketel One, Costco, Make-A-Wish, Tourism Vancouver, and Other Leading Brands Make and Keep the Promise That Guarantees Success
SubjectMarketing / General, Personal Success, Personal Finance / General
Publication Year2008
TypeTextbook
Subject AreaBusiness & Economics
AuthorDuane Knapp
FormatHardcover

Dimensions

Item Height1 in
Item Weight19.7 oz.
Item Length9.3 in
Item Width6.3 in

Additional Product Features

Intended AudienceScholarly & Professional

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