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Das Geschäftsmodell-Handbuch: Die Werkzeuge, Techniken und Rahmen für jeden Bus...-
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eBay-Artikelnr.:197239110426
Artikelmerkmale
- Artikelzustand
- Release Year
- 2023
- Book Title
- The Business Models Handbook: The Tools, Techniques and Framew...
- ISBN
- 9781398611771
Über dieses Produkt
Product Identifiers
Publisher
Kogan Page, The Limited
ISBN-10
1398611778
ISBN-13
9781398611771
eBay Product ID (ePID)
4058364441
Product Key Features
Number of Pages
392 Pages
Publication Name
Business Models Handbook : The Tools, Techniques and Frameworks Every Business Professional Needs to Succeed
Language
English
Publication Year
2023
Subject
Sales & Selling / General, Strategic Planning, Marketing / Direct
Type
Textbook
Subject Area
Business & Economics
Format
Hardcover
Dimensions
Item Height
1.3 in
Item Weight
31.6 Oz
Item Length
9.5 in
Item Width
6.5 in
Additional Product Features
Edition Number
2
Intended Audience
College Audience
LCCN
2023-017463
Reviews
Paul Hague has produced an excellent all-in-one handbook that covers a multitude of business models that are used every day by marketing professionals. The Business Models Handbook is a practical text that all marketing experts should read., This exceptional handbook is a must-have for entrepreneurs and professionals. It provides detailed insights on each model including when to use it, how to use it, practical examples and key considerations. Having personally experienced the benefits of some of these models, I am thrilled to have this invaluable resource of additional tools at my disposal., An excellent guide from a trusted source, this book will fast-track knowledge for managers wishing to develop their strategy or indeed their strategic thinking.
TitleLeading
The
Dewey Edition
23
Illustrated
Yes
Dewey Decimal
658.4012
Synopsis
Business frameworks sit at the heart of successful businesses. The second edition of The Business Models Handbook brings together the most helpful and widely used models into one invaluable resource. Business models add structure and clarity to business problems, help practitioners overcome the everyday challenges they face and enable the organization to grow and be profitable. Each chapter of this book focuses on an individual business framework, giving an overview of 50 of the best-known frameworks. These cover essential business topics such as benchmarking, competitive intelligence, gap analysis and value chains. In this second edition, these include Kay's distinctive capabilities, Customer Activity Cycle and the 3C framework. It also covers the most recent developments in applying these models, including how to embed them remotely. Authored by a leading global market researcher with a background working on over 3,000 different research projects and supported by real-world case studies for each model, The Business Models Handbook is an invaluable resource for any professional or student. Online resources include lecture slides that align with each chapter., Business frameworks sit at the heart of successful businesses. The second edition of The Business Models Handbook brings together the most helpful and widely used models into one invaluable resource. Business models add structure and clarity to business problems, help practitioners overcome the everyday challenges they face and enable the organization to grow and be profitable. Each chapter of this book focuses on an individual business framework, giving an overview of 50 of the best-known frameworks. These cover essential business topics such as benchmarking, competitive intelligence, gap analysis and value chains. In this second edition, these include Kay's distinctive capabilities, Customer Activity Cycle and the 3C framework. It also covers the most recent developments in applying these models, including how to embed them remotely. Authored by a leading global market researcher with a background working on over 3,000 different research projects and supported by real-world case studies for each model, The Business Models Handbook is an invaluable resource for any student or professional. Online resources include lecture slides that align with each chapter., Enhance your business planning with this collection of the most valuable business models, including expertly explained theory, case studies and supporting templates.
LC Classification Number
HD30.28.H32 2023
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- p***p (94)- Bewertung vom Käufer.Letzte 6 MonateBestätigter KaufThis seller has excellent communication, is very professional, and promptly sent my purchase. The book is in very good condition, and it was well packaged for arrival (which was during a very stormy and wet storm). The courier used tracked the package the whole way to my mailbox. The price was good for this item. I recommend this seller.
- s***x (5964)- Bewertung vom Käufer.Letzte 6 MonateBestätigter KaufAn excellent quality book that was shipped very quickly and in very secure packaging. It arrived in perfect condition. just as described. This is a great addition to my collection at a good value. I'm extremely satisfied with this purchase and with this seller, whom I highly recommend. I was amazed to find a house that I used to live in among the sketches.
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Goodbooks Company
99,5% positive Bewertungen•3.874 Artikel verkauft
Angemeldet als gewerblicher Verkäufer
Verkäuferbewertungen (1.383)
- p***p (94)- Bewertung vom Käufer.Letzte 6 MonateBestätigter KaufThis seller has excellent communication, is very professional, and promptly sent my purchase. The book is in very good condition, and it was well packaged for arrival (which was during a very stormy and wet storm). The courier used tracked the package the whole way to my mailbox. The price was good for this item. I recommend this seller.
- s***x (5964)- Bewertung vom Käufer.Letzte 6 MonateBestätigter KaufAn excellent quality book that was shipped very quickly and in very secure packaging. It arrived in perfect condition. just as described. This is a great addition to my collection at a good value. I'm extremely satisfied with this purchase and with this seller, whom I highly recommend. I was amazed to find a house that I used to live in among the sketches.
- c***u (50)- Bewertung vom Käufer.Letzte 6 MonateBestätigter KaufCommunication, as described, value, packaging, and shipping on time