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Foundations of Business - Paperback, by Pride Hughes, Kapoor - Good
US $59,99
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Standort: Winchester, California, USA
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eBay-Artikelnr.:187730025009
Artikelmerkmale
- Artikelzustand
- Series
- Mindtap Course List Ser.
- Book Title
- Foundations of Business
- Educational Level
- Adult & Further Education
- Personalized
- No
- Level
- Business
- Country of Origin
- United States
- ISBN
- 9780357717943
Über dieses Produkt
Product Identifiers
Publisher
Cengage Learning
ISBN-10
0357717945
ISBN-13
9780357717943
eBay Product ID (ePID)
14057237852
Product Key Features
Number of Pages
560 Pages
Publication Name
Foundations of Business
Language
English
Publication Year
2022
Subject
General, Economics / General, Teaching Methods & Materials / General
Features
Revised
Type
Textbook
Subject Area
Education, Business & Economics
Format
Trade Paperback
Dimensions
Item Height
10.8 in
Item Weight
40 Oz
Item Length
1 in
Item Width
8.4 in
Additional Product Features
Edition Number
7
Intended Audience
College Audience
Dewey Edition
23
Illustrated
Yes
Dewey Decimal
658
Edition Description
Revised edition
Table Of Content
Part I: THE ENVIRONMENT OF BUSINESS.1. Exploring the World of Business and Economics.2. Ethics and Social Responsibility in Business.3. Global Business.Part II: BUSINESS OWNERSHIP AND ENTREPRENEURSHIP.4. Choosing a Form of Business Ownership.5. Small Business, Entrepreneurship, and Franchises.Part III: MANAGEMENT AND ORGANIZATION.6. Understanding the Management Process.7. Creating a Flexible Organization.8. Producing Quality Goods and Services.Part IV: HUMAN RESOURCES.9. Attracting and Retaining the Best Employees.10. Motivating and Satisfying Employees.Part V: MARKETING.11. Building Customer Relationships Through Effective Marketing.12. Creating and Pricing Products That Satisfy Customers.13. Distributing and Promoting Products.Part VI: INFORMATION, ACCOUNTING, AND FINANCE.14. Exploring Social Media and e-Business.15. Using Management and Accounting Information.16. Mastering Financial Management.Online Chapters17. Understanding Personal Finances and Investments. 18. Enhancing Union-Management Relations.Online AppendicesAppendix A Careers in Business.Appendix B Risk Management and Insurance.Appendix C Business Law, Regulation, and Taxation.
Synopsis
Authors Pride/Hughes/Kapoor believe that success is measured not only by the grade you receive in this course, but also by how the information in this book helps you build a foundation for a better life. That's what FOUNDATIONS OF BUSINESS, 7E is all about. Updates highlight the specific challenges facing businesses and individuals, particularly following the global pandemic. The latest content, real examples and powerful new cases show you how to become a better employee, more informed consumer and successful business owner. You examine issues within the economy, business ownership, management, human resources, marketing, social media, e-commerce, management information systems, accounting and finance. You also learn how cultural diversity, ethics and social responsibility, small business and entrepreneurship and environmental concerns impact both the nation's economy and you, as an individual consumer. MindTap and Infuse digital resources are also available.
LC Classification Number
HD31
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