Product Key Features
Book TitleWanting : the Power of Mimetic Desire in Everyday Life
Number of Pages304 Pages
LanguageEnglish
Publication Year2021
TopicCognitive Science, Consumer Behavior, General, Cognitive Psychology & Cognition
IllustratorYes
GenreScience, Business & Economics, Psychology
AuthorLuke Burgis
Additional Product Features
Intended AudienceTrade
LCCN2020-057564
Dewey Edition23
Reviews"Luke Burgis brings a new and distinctive voice to illuminate the forces at work in our world and in our lives, drawing on the work of French theorist René Girard--one of the great thinkers of our times--in a conversational, engaging, and utterly practical way. Burgis unveils the power of mimetic desire both in society and in his own entrepreneurial odyssey. By the end, he helps you see the role that it plays in your own life." --Cynthia L. Haven, author of Evolution of Desire: A Life of René Girard "'Mimetic desire' is one of the big ideas discussed most frequently in public intellectual circles, and also in Silicon Valley. But what exactly is mimetic desire and why is it so important? Luke Burgis has produced the go-to book on this topic, and everyone with mimetic desire -- in other words everyone -- should want to read it." -- Tyler Cowen, New York Times bestselling author of The Great Stagnation, "Luke Burgis' Wanting is a brilliant exploration of the hidden and powerful dynamics of desire operating in our age of social media memes, commercial rivalry, and rising partisan scapegoating and violence. By helping us understand the destructive power of mimetic desire he offers a way to extricate ourselves and our communities from its harmful grip to form a more human, empathetic, and value-based world that seeks to build up people rather than products. It's a call to discernment and a deeper fulfillment that lights a path beyond the darkness of our current world." -- Stephen Hanselman, New York Times bestselling co-author of Lives of the Stoics and The Daily Stoic "Luke Burgis brings a new and distinctive voice to illuminate the forces at work in our world and in our lives, drawing on the work of French theorist René Girard--one of the great thinkers of our times--in a conversational, engaging, and utterly practical way. Burgis unveils the power of mimetic desire both in society and in his own entrepreneurial odyssey. By the end, he helps you see the role that it plays in your own life." --Cynthia L. Haven, author of Evolution of Desire: A Life of René Girard "'Mimetic desire' is one of the big ideas discussed most frequently in public intellectual circles, and also in Silicon Valley. But what exactly is mimetic desire and why is it so important? Luke Burgis has produced the go-to book on this topic, and everyone with mimetic desire -- in other words everyone -- should want to read it." -- Tyler Cowen, New York Times bestselling author of The Great Stagnation, "Luke Burgis brings a new and distinctive voice to illuminate the forces at work in our world and in our lives, drawing on the work of French theorist René Girard--one of the great thinkers of our times--in a conversational, engaging, and utterly practical way. Burgis unveils the power of mimetic desire both in society and in his own entrepreneurial odyssey. By the end, he helps you see the role that it plays in your own life." --Cynthia L. Haven, author of Evolution of Desire: A Life of René Girard
Dewey Decimal150.19/5
Table Of ContentNote to Reader Prologue: Unexpected Relief Introduction: Social Gravity PART I: THE POWER OF MIMETIC DESIRE 1. Hidden Models -- Romantic Lies, Infant Truth 2. Distorted Reality -- We're All Freshmen Again 3. Social Contagion -- Cycles of Desire 4. The Invention of Blame -- An Underrated Social Discovery PART II: THE TRANSFORMATION OF DESIRE 5. Anti-Mimetic -- Feeding the People, Not the System 6. Disruptive Empathy -- Breaking Through Thin Desires 7. Transcendent Leadership -- How Great Leaders Inspire and Shape Desire 8. The Mimetic Future -- What We Will Want Tomorrow Afterword Acknowledgments
Synopsis* Financial Times Business Book of the Month * Next Big Idea Club Nominee * One of Bloomberg 's "52 New Books That Top Business Leaders Are Recommending" * Aleo Review of Books 2022 Book of the Year * A groundbreaking exploration of why we want what we want, and a toolkit for freeing ourselves from chasing unfulfilling desires. Gravity affects every aspect of our physical being, but there's a psychological force just as powerful--yet almost nobody has heard of it. It's responsible for bringing groups of people together and pulling them apart, making certain goals attractive to some and not to others, and fueling cycles of anxiety and conflict. In Wanting , Luke Burgis draws on the work of French polymath René Girard to bring this hidden force to light and reveals how it shapes our lives and societies. According to Girard, humans don't desire anything independently. Human desire is mimetic --we imitate what other people want. This affects the way we choose partners, friends, careers, clothes, and vacation destinations. Mimetic desire is responsible for the formation of our very identities. It explains the enduring relevancy of Shakespeare's plays, why Peter Thiel decided to be the first investor in Facebook, and why our world is growing more divided as it becomes more connected. Wanting also shows that conflict does not arise because of our differences--it comes from our sameness. Because we learn to want what other people want, we often end up competing for the same things. Ignoring our large similarities, we cling to our perceived differences. Drawing on his experience as an entrepreneur, teacher, and student of classical philosophy and theology, Burgis shares tactics that help turn blind wanting into intentional wanting--not by trying to rid ourselves of desire, but by desiring differently. It's possible to be more in control of the things we want, to achieve more independence from trends and bubbles, and to find more meaning in our work and lives. The future will be shaped by our desires. Wanting shows us how to desire a better one.
LC Classification NumberBF575.D4B87 2021