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Profiting from Innovation : The Report of the Three-Year Study from the National Academy of Engineering by Bruce R. Guile and William G. Howard Jr. (1991, Hardcover)

Über dieses Produkt

Product Identifiers

PublisherFree Press
ISBN-100029223857
ISBN-139780029223857
eBay Product ID (ePID)16113

Product Key Features

Book TitleProfiting from Innovation : The Report of the Three-Year Study from the National Academy of Engineering
Number of Pages154 Pages
LanguageEnglish
Publication Year1991
TopicIndustrial Management, General
IllustratorYes
GenreTechnology & Engineering, Business & Economics
AuthorBruce R. Guile, William G. Howard Jr.
FormatHardcover

Dimensions

Item Weight13.9 Oz
Item Length9.4 in
Item Width6.3 in

Additional Product Features

Intended AudienceTrade
LCCN91-025638
Dewey Edition20
Dewey Decimal658.5/14
SynopsisAmerican industry is renowned for its technical and scientific breakthroughs - and equally famous for its inability to commercialize its own technology. This report examines the root causes of technophobia in companies whose industries are driven by innovation. Drawing on many examples of companies that have been successful at managing innovation, the authors demonstrate how new ideas can be transformed into products efficiently and systematically by removing the barriers that surround innovative technology.
LC Classification NumberHD45.P76 1992