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DIE WIRTSCHAFTLICHKEIT VON EINZELHANDEL UND VERTRIEB Von Roger R. Betancourt-
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eBay-Artikelnr.:187017369525
Artikelmerkmale
- Artikelzustand
- Gut
- Hinweise des Verkäufers
- ISBN-10
- 1845427645
- Book Title
- The Economics of Retailing and Distribution
- ISBN
- 9781845427641
Über dieses Produkt
Product Identifiers
Publisher
Elgar Publishing, Incorporated, Edward
ISBN-10
1845427645
ISBN-13
9781845427641
eBay Product ID (ePID)
52636262
Product Key Features
Number of Pages
256 Pages
Publication Name
Economics of Retailing and Distribution
Language
English
Subject
Marketing / General, Industries / Retailing
Publication Year
2006
Type
Textbook
Subject Area
Business & Economics
Format
Trade Paperback
Dimensions
Item Height
0.6 in
Item Weight
13.7 Oz
Item Length
9.2 in
Item Width
6.1 in
Additional Product Features
Intended Audience
Scholarly & Professional
LCCN
2004-050640
Reviews
'This book should become a standard reference in the field. . . It combines rigorous modeling with sophisticated econometrics and includes telling examples to illustrate general principles.'
Dewey Edition
22
Illustrated
Yes
Dewey Decimal
381.1
Table Of Content
Contents: Preface 1. Introduction Part I: General Considerations 2. The Economic Function of Retail Organizations 3. Retail Demand 4. Retail Supply Part II: Interactions between Retailers and Consumers 5. Multiproduct Retailing 6. Is Packaging Service Provision or Price Discrimination? 7. Retail Forms and the Provision of Distribution Services Part III: Interactions between Retailers and Other Agents 8. Channel Issues 9. Franchises 10. Retailing of Services and Concluding Issues References Index
Synopsis
This book provides a uniform and coherent approach to the analysis of distribution systems in general and retail systems in particular. It develops the fundamentals of retail demand and supply, and demonstrates how the provision of distribution services is a principal determinant of economic outcomes in retail exchanges for both retailers and their customers, as well as for other agents such as suppliers and franchisors. The author integrates the existing literature with new applications to provide novel insights into the multi-product nature of retailing, the service aspects of packaging, and the evolution of retail formats such as supermarkets, non-store retailers (including the Internet) and shopping centers. He illustrates how the complementarity that underlies retail activities leads to lower average prices for customers. This integrative process also brings out the role of distribution services as mechanisms to exercise economic power. This is evident not only in channels of distribution but in the evolution of Wal-Mart and the development of franchise contracts. The author also identifies the crucial differences between the retailing of goods and the retailing of services. This impressive volume skilfully integrates conceptual, theoretical and empirical research to analyse critical issues in the economics of retailing and distribution. It will be required reading for academics and professional economists interested in industrial organization, marketing, applied microeconomics and business., 'The economics of Retailing and Distribution' combines rigorous modeling with sophisticated econometrics and includes telling examples to illustrate general principles.
LC Classification Number
HF5429.B467 2006
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