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Broken Windows, Broken Business : The Revolutionary
US $13,95
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Standort: Washington, USA
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eBay-Artikelnr.:186777374177
Artikelmerkmale
- Artikelzustand
- ISBN
- 9781538719275
Über dieses Produkt
Product Identifiers
Publisher
Grand Central Publishing
ISBN-10
1538719274
ISBN-13
9781538719275
eBay Product ID (ePID)
9050401192
Product Key Features
Book Title
Broken Windows, Broken Business (Revised and Updated) : The Revolutionary Broken Windows Theory: How the Smallest Remedies Reap the Biggest Rewards
Number of Pages
272 Pages
Language
English
Topic
Customer Relations, Economics / General, Management
Publication Year
2021
Illustrator
Yes
Features
Revised
Genre
Business & Economics
Format
Trade Paperback
Dimensions
Item Height
0.9 in
Item Weight
8.8 Oz
Item Length
8.4 in
Item Width
5.6 in
Additional Product Features
Intended Audience
Trade
LCCN
2021-301734
Dewey Edition
23
Dewey Decimal
659.2
Edition Description
Revised edition
Synopsis
Now revised and updated, this "inspired, impactful, and important" book shows how to achieve the ultimate success by rectifying the small problems that can sink a business (Stephen R, Covey, author of The 7 Habits of Highly Effective People ). Once every few years a book comes along with an insight so penetrating, so powerful--and so simply, demonstrably true--that it instantly changes the way we think and do business. Such a book is Broken Windows, Broken Business , a breakthrough in management theory that can alter the destiny of countless companies striving to stay ahead of their competition. In this vital work, author Michael Levine offers compelling evidence that problems in business, large and small, typically stem from inattention to tiny details. Social psychologists and criminologists agree that if a window in a building is broken and left unrepaired, soon thereafter the rest of the windows will be broken--and the perception will build that crime in that neighborhood is out of control. The same principle applies to business. Drawing on real-world corporate examples, from JetBlue's decision to give fliers what they really want--leather seats, personal televisions, online ticketing - to Google's customer-based strategy for breaking out of the pack of Internet search engines, to business-to-business firms' successes and failures, Levine proves again and again how constant vigilance and an obsession with detail can make or break a business or a brand. With tips and advice on changing any business to one that dots its i's, crosses its t's, and attracts more clients, Broken Windows, Broken Business goes straight to the heart of what makes all enterprises successful--the little things that mean a lot., Now revised and updated throughout, with special emphasis on online customer service and retail websites. Social psychologists and law enforcement officials agree: If a window in a building is broken and left in its ruined state, the rest of the windows will soon be shattered, and the neighborhood will subsequently go downhill. According to business author Michael Levine, this same notion can be applied to the world of business. In BROKEN WINDOWS, BROKEN BUSINESS Levine guides readers through his premise that all big dilemmas in business stem from lack of attention to small details. Using dozens of corporate "broken window" case studies, including McDonald's, K-Mart, Google, JetBlue, and more, he argues that by integrating the solutions to small problems into a much larger plan,the resulting combined solution can stimulate overall business growth-and keep customers coming back for more., Now revised and updated throughout, with special emphasis on online customer service and retail websites.Social psychologists and law enforcement officials agree: If a window in a building is broken and left in its ruined state, the rest of the windows will soon be shattered, and the neighborhood will subsequently go downhill. According to business author Michael Levine, this same notion can be applied to the world of business.In BROKEN WINDOWS, BROKEN BUSINESS Levine guides readers through his premise that all big dilemmas in business stem from lack of attention to small details. Using dozens of corporate "broken window" case studies, including McDonald's, K-Mart, Google, JetBlue, and more, he argues that by integrating the solutions to small problems into a much larger plan,the resulting combined solution can stimulate overall business growth-and keep customers coming back for more.
LC Classification Number
HD59.2.L49 2021
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