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Schreiben und Bearbeiten für digitale Medien 3RD Edition Brian Carroll-
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Standort: Phoenix, Arizona, USA
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eBay-Artikelnr.:177483336677
Artikelmerkmale
- Artikelzustand
- Series
- Writing And Editing
- Educational Level
- Adult & Further Education, Vocational School
- Personalized
- No
- Level
- Technical, Business, Proficiency, Advanced, Intermediate, Beginner
- MPN
- N/A
- Country/Region of Manufacture
- United States
- ISBN
- 9781138636033
Über dieses Produkt
Product Identifiers
Publisher
Taylor & Francis Group
ISBN-10
1138636037
ISBN-13
9781138636033
eBay Product ID (ePID)
242094084
Product Key Features
Number of Pages
316 Pages
Language
English
Publication Name
Writing and Editing for Digital Media
Subject
Authorship, Media Studies, Journalism
Publication Year
2017
Features
New Edition
Type
Textbook
Subject Area
Language Arts & Disciplines, Social Science
Format
Trade Paperback
Dimensions
Item Height
0.9 in
Item Weight
19.2 Oz
Item Length
9 in
Item Width
6.9 in
Additional Product Features
Edition Number
3
Intended Audience
Scholarly & Professional
LCCN
2017-002788
Dewey Edition
23
Reviews
"Digital spaces keep evolving. Social media constantly changes. Adroit storytelling, precision writing and tight editing are forever. This textbook links foundational journalism principles with ambient media values to cleverly teach methods as content creators. Lessons and exercises are practical for identifying the underpinnings of writing through use of various platforms." --Margena A. Christian, University of Illinois at Chicago "The one book your students will not want to get rid of when the course is over. Media studies, journalism, and multimodal composition students appreciate the combination of Carroll's concrete advice in the context of his incisive appraisal of ever-changing new media landscapes. This is a tremendously versatile digital writer's reference book that manages to be intellectually engaging and supremely practical at the same time." -Heather Julien, Emory University "In the latest edition of his textbook, Carroll does just what he promises: He keeps pace with the complex and often, as he says, blurry world of digital media while maintaining a solid journalistic grounding in the fundamentals of digital writing and editing." -Scott Warnock, Drexel University "A superb presentation of conceptual frameworks grounded in practical examples, Writing and Editing for Digital Media prompts students to bridge design with content, voice with style, and argumentation with ethics. The new and expanded coverage of data visualization, geo-mapping, and social media guides users to develop increasingly interactive and multimodal digital texts." -Ashley J. Holmes, Georgia State University, "Digital spaces keep evolving. Social media constantly changes. Adroit storytelling, precision writing and tight editing are forever. This textbook links foundational journalism principles with ambient media values to cleverly teach methods as content creators. Lessons and exercises are practical for identifying the underpinnings of writing through use of various platforms." --Margena A. Christian, University of Illinois at Chicago "The one book your students will not want to get rid of when the course is over. Media studies, journalism, and multimodal composition students appreciate the combination of Carroll's concrete advice in the context of his incisive appraisal of ever-changing new media landscapes. This is a tremendously versatile digital writer's reference book that manages to be intellectually engaging and supremely practical at the same time." -Heather Julien, Emory University "In the latest edition of his textbook, Carroll does just what he promises: He keeps pace with the complex and often, as he says, blurry world of digital media while maintaining a solid journalistic grounding in the fundamentals of digital writing and editing." -Scott Warnock, Drexel University "A superb presentation of conceptual frameworks grounded in practical examples, Writing and Editing for Digital Media prompts students to bridge design with content, voice with style, and argumentation with ethics. The new and expanded coverage of data visualization, geo-mapping, and social media guides users to develop increasingly interactive and multimodal digital texts." -Ashley J. Holmes, Georgia State University s: He keeps pace with the complex and often, as he says, blurry world of digital media while maintaining a solid journalistic grounding in the fundamentals of digital writing and editing." -Scott Warnock, Drexel University "A superb presentation of conceptual frameworks grounded in practical examples, Writing and Editing for Digital Media prompts students to bridge design with content, voice with style, and argumentation with ethics. The new and expanded coverage of data visualization, geo-mapping, and social media guides users to develop increasingly interactive and multimodal digital texts." -Ashley J. Holmes, Georgia State University, "Digital spaces keep evolving. Social media constantly changes. Adroit storytelling, precision writing and tight editing are forever. This textbook links foundational journalism principles with ambient media values to cleverly teach methods as content creators. Lessons and exercises are practical for identifying the underpinnings of writing through use of various platforms." Margena A. Christian, University of Illinois at Chicago "The one book your students will not want to get rid of when the course is over. Media studies, journalism, and multimodal composition students appreciate the combination of Carroll's concrete advice in the context of his incisive appraisal of ever-changing new media landscapes. This is a tremendously versatile digital writer's reference book that manages to be intellectually engaging and supremely practical at the same time." Heather Julien, Emory University "In the latest edition of his textbook, Carroll does just what he promises: He keeps pace with the complex and often, as he says, blurry world of digital media while maintaining a solid journalistic grounding in the fundamentals of digital writing and editing." Scott Warnock, Drexel University "A superb presentation of conceptual frameworks grounded in practical examples, Writing and Editing for Digital Media prompts students to bridge design with content, voice with style, and argumentation with ethics. The new and expanded coverage of data visualization, geo-mapping, and social media guides users to develop increasingly interactive and multimodal digital texts." Ashley J. Holmes, Georgia State University
Illustrated
Yes
Dewey Decimal
808.00285/4678
Table Of Content
Table of Contents Introduction 1. Writing for Digital Media 2. Editing for Digital Media: Strategies 3. Writing for Digital Media II: Tools and Techniques 4. Editing for Digital Media II: Voice and Visual Style 5. Establishing and Communicating Credibility in Digital Spaces 6. Knowing and (Ethically) Serving Your Audience 7. Blogito Ergo Sum 8. Journalism in a Digital Age 9. Public Relations in a Digital Age 10. Navigating the Legal Landscape Appendix: The Core Values of Digital Journalism
Edition Description
New Edition
Synopsis
Writing and Editing for Digital Mediateaches students how to write effectively for digital spaces--whether writing for an app, crafting a story for a website, blogging, or using social media to expand the conversation. The lessons and exercises in each chapter help students build a solid understanding of the ways that digital communication has introduced opportunities for dynamic storytelling and multi-directional communication. With this accessible guide and accompanying website, students learn not only to create content, but also to become careful, creative managers of that content. Updated with contemporary examples and pedagogy, including examples from the 2016 presidential election, and an expanded look at using social media, the third edition broadens its scope, helping digital writers and editors in all fields, including public relations, marketing, and social media management. Based on Brian Carroll's extensive experience teaching a course of the same name, this revised and updated edition pays particular attention to opportunities presented by the growth of social media and mobile media. Chapters aim to: Assist digital communicators in understanding the socially networked, increasingly mobile, always-on, geomapped, personalized media ecosystems; Teach communicators to approach storytelling from a multimedia, multi-modal, interactive perspective; Provide the basic skill sets of the digital writer and editor, skill sets that transfer across all media and most communication and media industries, and to do so in specifically journalistic and public relations contexts; Help communicators to put their audiences first by focusing attention on user experience, user behavior, and engagement with their user bases; Teach best practices in the areas of social media strategy, management, and use., Writing and Editing for Digital Media teaches students how to write effectively for digital spaces--whether writing for an app, crafting a story for a website, blogging, or using social media to expand the conversation. The lessons and exercises in each chapter help students build a solid understanding of the ways that digital communication has introduced opportunities for dynamic storytelling and multi-directional communication. With this accessible guide and accompanying website, students learn not only to create content, but also to become careful, creative managers of that content. Updated with contemporary examples and pedagogy, including examples from the 2016 presidential election, and an expanded look at using social media, the third edition broadens its scope, helping digital writers and editors in all fields, including public relations, marketing, and social media management. Based on Brian Carroll's extensive experience teaching a course of the same name, this revised and updated edition pays particular attention to opportunities presented by the growth of social media and mobile media. Chapters aim to: Assist digital communicators in understanding the socially networked, increasingly mobile, always-on, geomapped, personalized media ecosystems; Teach communicators to approach storytelling from a multimedia, multi-modal, interactive perspective; Provide the basic skill sets of the digital writer and editor, skill sets that transfer across all media and most communication and media industries, and to do so in specifically journalistic and public relations contexts; Help communicators to put their audiences first by focusing attention on user experience, user behavior, and engagement with their user bases; Teach best practices in the areas of social media strategy, management, and use.
LC Classification Number
PN171.O55C37 2017
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- r***r (178)- Bewertung vom Käufer.Letzter MonatBestätigter KaufIf this item has “signs of wear”, I haven’t found them yet. It did not its original box, but it was packed BEAUTIFULLY. Each piece was stretch wrapped and packed with NEW packing paper in a NEW shipping box. The care taken is truly appreciated. Communication was excellent. Price negotiation was fair. The item is better than described and shipped promptly. This is a top notch seller. I would not hesitate to buy againAntwort von rods_shelf- Verkäufer rods_shelf hat auf Bewertung reagiert.- Verkäufer rods_shelf hat auf Bewertung reagiert.Wow, Thank you so much for your feedback. We truly appreciate your order. Enjoy and we hope to do business again soon!
- e***0 (74)- Bewertung vom Käufer.Letzte 6 MonateBestätigter KaufThis is a great seller! My books arrived promptly and were carefully packaged with plenty of space cushions in a sturdy cardboard box. Books were in excellent condition beating all expectations! I have contacted seller prior to sale with the question and received an immediate, courteous and satisfactory reply. I would recommend this seller for all of the above reasons and great price of the books I've received.Antwort von rods_shelf- Verkäufer rods_shelf hat auf Bewertung reagiert.- Verkäufer rods_shelf hat auf Bewertung reagiert.We hope to do business with you again soon. Thank you so much and we hope you enjoy the books!
- d***7 (11)- Bewertung vom Käufer.Letzter MonatBestätigter KaufShipping took less than a week. the way it was packed was amazing. Secure and absolutely no damage. Condition of the product was far better than Seller's description!!! Will buy from again.
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RODRVR
99,8% positive Bewertungen•6.971 Artikel verkauft
Angemeldet als privater VerkäuferDaher finden verbraucherschützende Vorschriften, die sich aus dem EU-Verbraucherrecht ergeben, keine Anwendung. Der eBay-Käuferschutz gilt dennoch für die meisten Käufe. Mehr erfahrenMehr erfahren
Verkäuferbewertungen (2.163)
- r***r (178)- Bewertung vom Käufer.Letzter MonatBestätigter KaufIf this item has “signs of wear”, I haven’t found them yet. It did not its original box, but it was packed BEAUTIFULLY. Each piece was stretch wrapped and packed with NEW packing paper in a NEW shipping box. The care taken is truly appreciated. Communication was excellent. Price negotiation was fair. The item is better than described and shipped promptly. This is a top notch seller. I would not hesitate to buy againAntwort von rods_shelf- Verkäufer rods_shelf hat auf Bewertung reagiert.- Verkäufer rods_shelf hat auf Bewertung reagiert.Wow, Thank you so much for your feedback. We truly appreciate your order. Enjoy and we hope to do business again soon!
- e***0 (74)- Bewertung vom Käufer.Letzte 6 MonateBestätigter KaufThis is a great seller! My books arrived promptly and were carefully packaged with plenty of space cushions in a sturdy cardboard box. Books were in excellent condition beating all expectations! I have contacted seller prior to sale with the question and received an immediate, courteous and satisfactory reply. I would recommend this seller for all of the above reasons and great price of the books I've received.Antwort von rods_shelf- Verkäufer rods_shelf hat auf Bewertung reagiert.- Verkäufer rods_shelf hat auf Bewertung reagiert.We hope to do business with you again soon. Thank you so much and we hope you enjoy the books!
- d***7 (11)- Bewertung vom Käufer.Letzter MonatBestätigter KaufShipping took less than a week. the way it was packed was amazing. Secure and absolutely no damage. Condition of the product was far better than Seller's description!!! Will buy from again.