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E-Commerce 2012: Business, Technology, Society - Laudon, Kenneth C.|Traver, ...
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eBay-Artikelnr.:155801981927
Artikelmerkmale
- Artikelzustand
- Release Year
- 2011
- Book Title
- E-Commerce 2012: Business, Technology, Society
- ISBN
- 9780138018818
Über dieses Produkt
Product Identifiers
Publisher
Prentice Hall PTR
ISBN-10
0138018812
ISBN-13
9780138018818
eBay Product ID (ePID)
110921918
Product Key Features
Number of Pages
912 Pages
Publication Name
E-Commerce 2012
Language
English
Publication Year
2011
Subject
E-Commerce / Internet Marketing, E-Commerce / General (See Also Computers / Electronic Commerce), Information Technology
Features
Revised
Type
Textbook
Subject Area
Computers, Business & Economics
Format
Hardcover
Dimensions
Item Height
0.6 in
Item Weight
55.4 Oz
Item Length
10 in
Item Width
8 in
Additional Product Features
Edition Number
8
Intended Audience
College Audience
Dewey Edition
22
Dewey Decimal
658.872
Edition Description
Revised edition
Table Of Content
Part 1: Introduction to E-Commerce Chapter 1: The Revolution is Just Beginning Chapter 2: E-Commerce Business Models and Concepts Part 2: Technology Infrastructure for E-commerce Chapter 3: E-Commerce Infrastructure: The Internet, Web, and Mobile Platform Chapter 4: Building an E-Commerce Presence: Web Sites, Mobile Sites, and Apps Chapter 5: E-Commerce Security and Payment Systems Part 3: Business Concepts and Social Issues Chapter 6: E-Commerce Marketing Concepts: Social, Mobile, and Local Chapter 7: E-Commerce Marketing Communications Chapter 8: Ethical, Social, and Political Issues in E-Commerce Part 4: E-Commerce in Action Chapter 9: Online Retail and Services Chapter 10: Online Content and Media Chapter 11: Social Networks, Auctions, and Portals Chapter 12: B2B E-commerce: Supply Chain Management and Collaborative Commerce
Synopsis
This comprehensive, market-leading text emphasizes the three major driving forces behind e-commerce-technology change, business development, and social issues-to provide a coherent conceptual framework for understanding the field., This comprehensive, market-leading text emphasizes the three major driving forces behind e-commerce technology change, business development, and social issues to provide a coherent conceptual framework for understanding the field., For the undergraduate and graduate e-commerce course in any business discipline. The market-leading text for E-commerce. This comprehensive, market-leading text emphasizes the three major driving forces behind E-commerce--technology change, business development, and social issues--to provide a coherent conceptual framework for understanding the field.
LC Classification Number
HF5548.32
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Reliant Bookstore
99,4% positive Bewertungen•193.062 Artikel verkauft
Angemeldet als gewerblicher Verkäufer
Verkäuferbewertungen (56.775)
- 7***j (865)- Bewertung vom Käufer.Letzte 6 MonateBestätigter KaufI recently purchased an item from this eBay seller, and I couldn't be happier with the experience. From the prompt communication to the fast shipping, everything was handled with utmost professionalism. The item arrived exactly as described and was well-packaged to ensure its safety during transit. The seller was courteous and responsive, making the entire transaction smooth and hassle-free. I highly recommend this seller to anyone looking for quality products and excellent service.
- e***d (296)- Bewertung vom Käufer.Letzte 6 MonateBestätigter KaufGreat price for this huge book. Shipping was delayed but not too unreasonable though the book could have been packed a bit better with some bubble wrap as it tore through the very thin mailer envelope. Would recommend seller to cushion heavy books better when using thin mailer envelopes to avoid the tearing and potentially loosing books. Book is as described! Satisfied with my purchase and would buy from again if packaging was more sturdy. Thank you :)The Gourmet Cookbook, Vol. 1 - Gourmet Magazine Staff - Acceptable - See con... (Nr. 157131846434)
- w***w (2164)- Bewertung vom Käufer.Letzte 6 MonateBestätigter KaufCD as described...Quick shipping...Good price...CD packed loosely in plastic mail envelope with no padding...CD arrived intact but jewel case damaged...