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Definitiver Businessplan, Das (Buch) von Stutely, Richard-
by Stutely, Richard | PB | Good
US $12,66
Ca.EUR 10,93
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eBay-Artikelnr.:146334105752
Artikelmerkmale
- Artikelzustand
- Gut
- Hinweise des Verkäufers
- Binding
- Paperback
- Weight
- 1 lbs
- Product Group
- Book
- IsTextBook
- No
- ISBN
- 9780273761143
Über dieses Produkt
Product Identifiers
Publisher
FT Press
ISBN-10
0273761145
ISBN-13
9780273761143
eBay Product ID (ePID)
111953021
Product Key Features
Edition
3
Book Title
Definitive Business Plan : the Fast Track to Intelligent Planning for Executives and Entrepreneurs
Number of Pages
376 Pages
Language
English
Topic
Entrepreneurship, Management, Strategic Planning
Publication Year
2012
Illustrator
Yes
Features
New Edition
Genre
Business & Economics
Format
Trade Paperback
Dimensions
Item Height
0.6 in
Item Weight
17.6 Oz
Item Length
9.2 in
Item Width
6.7 in
Additional Product Features
Intended Audience
Trade
TitleLeading
The
Dewey Edition
23
Dewey Decimal
658.4012
Table Of Content
About the author Acknowledgements Foreword Introduction to the First Edition Introduction to the Revised Second Edition Introduction to the Third Edition Symbols used 1 What's it all about? Have you heard the one about ... Who should read this book A quick fix or a longer-term tool? What is a plan anyway? Why bother? Key objectives for your plan Your target audience Ten steps to a successful business plan Don't trust consultants Who writes the business plan? How to use this book 2 A winning presentation A concise communication Computer software Make it feel good First thoughts on layout Creating an outline document 3 Getting down to it Why? When you don't want to be a big fish What to do if you have several businesses Your list of contents The executive summary The conclusion Responsibilities - and the timetable Be a SWOT Where now? 4 Know yourself Taking stock Start with the basics The central objective Are you visionary? How did you arrive here? Some numbers to please the bankers Building up value The all-important management team Business organisation Business infrastructure Products and services Core competencies The next step 5 Know the world For or against you? The next steps Collecting information Understanding the world at large Business partners The market - what you are fighting for The industry - what you are up against Competitive advantages Now write about it Moving on 6 The core of your plan A strategy and an operating plan Portfolio strategy - what businesses should you have? Business strategies to satisfy your desires Strategies for department managers Resource requirements Strategic objectives Documenting the strategy Creating an operating plan Documenting the operating plan Onwards 7 About these numbers 'The time has come', the walrus said, 'to speak of other things' Varying views of t
Edition Description
New Edition
Synopsis
This comprehensive book will ensure your business plan is robust enough to start, run or revitalise any business enterprise. Whether your goal is raising start-up finance for a new business, requesting venture funding from a corporate parent or directing operational management, The Definitive Business Plan will help you deliver the information the decision-makers are really looking for. Accessible to the newcomer and detailed enough for the experienced planner, the third edition of this international bestseller explains how to tailor a plan for specific readerships and meet specific objectives, helping you to focus your attention on strategic planning as well as on operational controls., This comprehensive book will ensure your business plan is robust enough to start, run or revitalise any business enterprise. Whether your goal is raising start-up finance for a new business, requesting venture funding from a corporate parent or directing operational management, The Definitive Business Plan will help you deliver the information the decision-makers are really looking for. Accessible to the newcomer and detailed enough for the experienced planner, the third edition of this international bestseller explains how to tailor a plan for specific readerships and meet specific objectives, helping you to focus your attention on strategic planning as well as on operational controls. This new edition has been completely updated throughout.
LC Classification Number
HD30.28
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