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Product Identifiers
PublisherPenguin Publishing Group
ISBN-101591841984
ISBN-139781591841982
eBay Product ID (ePID)61640760
Product Key Features
Book TitleInside Steve's Brain : Business Lessons from Steve Jobs, the Man Who Saved Apple
Number of Pages304 Pages
LanguageEnglish
TopicIndustries / Computers & Information Technology, Personal Success, Management, Business
Publication Year2008
GenreBiography & Autobiography, Business & Economics
AuthorLeander Kahney
FormatHardcover
Dimensions
Item Height1.1 in
Item Weight11.4 Oz
Item Length7.3 in
Item Width5.4 in
Additional Product Features
Intended AudienceTrade
LCCN2007-049270
Dewey Edition22
Reviews"Throughout his storied Silicon Valley career, Apple CEO and Pixar Studios founder Steve Jobs has been labeled, among other things, an egomaniac, a Zen Buddhist, a business mastermind, a sociopath and a music mogul. Blogger, author and Wired News editor Kahney, who has chronicled Apple in previous books (The Cult of Mac), attempts to plumb the depths of Jobs's prodigious mind in this engrossing biography. The author devotes much time to the sensational aspects of Jobs' life, including his demeaning and ferocious interactions with employees, his relentless high-mindedness and fanatical attention to detail, clearly demonstrating how his tyrannical and perfectionist impulses have have shaped the award-winning designs and consumer-friendly products that have made Apple a juggernaut. Though it doesn't penetrate the Mac man's psyche too deeply, and sections on tangential figures like Apple design guru Jonathan Ive and Apple Store visionary Ron Johnson can meander, those searching for a telling portrait of Jobs's management style and its impact on Apple will not be left wanting." -- Publisher's Weekly (Apr.), Throughout his storied Silicon Valley career, Apple CEO and Pixar Studios founder Steve Jobs has been labeled, among other things, an egomaniac, a Zen Buddhist, a business mastermind, a sociopath and a music mogul. Blogger, author and Wired News editor Kahney, who has chronicled Apple in previous books (The Cult of Mac), attempts to plumb the depths of Jobs’s prodigious mind in this engrossing biography. The author devotes much time to the sensational aspects of Jobs’ life, including his demeaning and ferocious interactions with employees, his relentless high-mindedness and fanatical attention to detail, clearly demonstrating how his tyrannical and perfectionist impulses have have shaped the award-winning designs and consumer-friendly products that have made Apple a juggernaut. Though it doesn’t penetrate the Mac man’s psyche too deeply, and sections on tangential figures like Apple design guru Jonathan Ive and Apple Store visionary Ron Johnson can meander, those searching for a telling portrait of Jobs’s management style and its impact on Apple will not be left wanting.” --Publisher’s Weekly(Apr.)
Grade FromTwelfth Grade
Grade ToUP
Dewey Decimal338.761004/092
SynopsisAn insiders guide to the unique leadership style of Steve Jobs, the driving force behind the success of Apple and Pixar Steve Jobs is technologys most famous CEO, the man who revolutionized computers in the 1970s and 80s (with the Apple II and the Mac), animated movies in the 1990s (with Pixar), and digital music in the 2000s (with the iPod and iTunes). Hes also one of the most controversial CEOs in history, allegedly throwing epic tantrums, firing staff in elevators, and taking credit for other peoples achievements. So whats the real story? According to Leander Kahney, who has covered Jobs since the early 1990s as a reporter, editor, and book author, hes a fascinating bundle of contradictions. Hes an elitist who thinks most people are bozosbut he makes gadgets so easy to use, a bozo can master them. Hes a mercurial obsessive with a filthy temperbut he forges deep partnerships with creative geniuses like Steve Wozniak, Jonathan Ive, and John Lasseter. Hes a Buddhist and antimaterialistbut he produces mass-market products in Asian factories, and he promotes them with absolute mastery of the crassest medium, advertising. In short, Jobs has embraced the personality traits that some consider flawsnarcissism, perfectionism, total faith in his intuitionto lead Apple and Pixar to triumph against steep odds. And in the process, he has become a self-made billionaire. After interviewing more Apple insiders than any previous author, Kahney has distilled the principles that guide Jobs as he launches killer products, attracts fanatically loyal customers, and manages some of the worlds most powerful brands., Steve Jobs has turned his personality traits into a business philosophy. Hereas how he does it. Itas hard to believe that one man revolutionized computers in the 1970s and a80s (with the Apple II and the Mac), animated movies in the 1990s (with Pixar), and digital music in the 2000s (with the iPod and iTunes). No wonder some people worship him like a god. On the other hand, stories of his epic tantrums and general bad behavior are legendary. "Inside Steveas Brain" cuts through the cult of personality that surrounds Jobs to unearth the secrets to his unbelievable results. It reveals the real Steve Jobsanot his heart or his famous temper, but his mind. So whatas really inside Steveas brain? According to Leander Kahney, who has covered Jobs since the early 1990s, itas a fascinating bundle of contradictions. Jobs is an elitist who thinks most people are bozosabut he makes gadgets so easy to use, a bozo can master them. Heas a mercurial obsessive with a filthy temperabut he forges deep partnerships with creative geniuses like Steve Wozniak, Jonathan Ive, and John Lasseter. Heas a Buddhist and anti-materialistabut he produces mass-market products in Asian factories, and he promotes them with absolute mastery of the crassest medium, advertising. In short, Jobs has embraced the traits that some consider flawsanarcissism, perfectionism, the desire for total controlato lead Apple and Pixar to triumph against steep odds. And in the process, he has become a self-made billionaire. In "Inside Steveas Brain," Kahney distills the principles that guide Jobs as he launches killer products, attracts fanatically loyal customers, and manages some of the worldas mostpowerful brands. The result is this unique book about Steve Jobs that is part biography and part leadership guide, and impossible to put down.A It gives you a peek inside Steveas brain, and might even teach you something about how to build your own culture of innovation.A, Kahney offers an insider's guide to the unique leadership style of Steve Jobs, the driving force behind the success of Apple and Pixar.
LC Classification NumberHD9696.2.U62J636
