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Die Kunst des SEO von Enge, Eric; Spencer, Stephan; Fishkin, Rand-
by Enge, Eric; Spencer, Stephan;... | PB | Good
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eBay-Artikelnr.:143873582007
Artikelmerkmale
- Artikelzustand
- Gut
- Hinweise des Verkäufers
- Binding
- Paperback
- Book Title
- The Art of SEO
- Weight
- 1 lbs
- Product Group
- Book
- IsTextBook
- Yes
- ISBN
- 9780596518868
Über dieses Produkt
Product Identifiers
Publisher
O'reilly Media, Incorporated
ISBN-10
0596518862
ISBN-13
9780596518868
eBay Product ID (ePID)
73904132
Product Key Features
Number of Pages
608 Pages
Language
English
Publication Name
Art of Seo : Mastering Search Engine Optimization
Publication Year
2009
Subject
Programming Languages / General, E-Commerce / Internet Marketing, Web / Design, Web / Search Engines, Programming Languages / Javascript, E-Commerce / General (See Also Computers / Electronic Commerce)
Type
Textbook
Subject Area
Computers, Business & Economics
Series
Theory in Practice Ser.
Format
Trade Paperback
Dimensions
Item Height
1.3 in
Item Weight
27.6 Oz
Item Length
9.2 in
Item Width
7 in
Additional Product Features
Intended Audience
Scholarly & Professional
LCCN
2010-285771
TitleLeading
The
Dewey Edition
22
Illustrated
Yes
Dewey Decimal
658.8/72
Synopsis
Four acknowledged experts in search engine optimization share guidelines and innovative techniques that will help you plan and execute a comprehensive SEO strategy. This second edition brings you up to date on recent changes in search engine behavior--such as new ranking methods involving user engagement and social media--with an array of effective tactics, from basic to advanced. Comprehend SEO's many intricacies and complexities Explore the underlying theory and inner workings of search engines Understand the role of social media, user data, and links Discover tools to track results and measure success Recognize how changes to your site can confuse search engines Learn to build a competent SEO team with defined roles Glimpse the future of search and the SEO industry Visit www.artofseobook.com for late-breaking updates, checklists, worksheets, templates, and guides., A well-designed, easy-to-navigate website is useless if no one can find it. If your company is going to succeed in the web economy, optimizing your site for search engine visibility is essential. In this book, four of the most noted experts in the field of search engine optimization (SEO) provide you with proven guidelines and cutting-edge techniques for planning and executing a comprehensive SEO strategy. The authors clearly explain SEO fundamentals, while correcting many common misconceptions. If you are new to SEO, you'll get a complete and thorough SEO education, as well as an array of effective tactics, from basic to advanced. Seasoned practitioners will find this book useful as a complete reference to SEO best practices. * Explore the underlying theory behind SEO and how search engines work * Learn the steps you need to prepare for, execute, and evaluate SEO initiatives * Examine a number of advanced strategies and tactics * Understand the intricacies involved in managing complex SEO projects * Learn what's necessary to build a competent SEO team with defined roles * Glimpse the future of search and what lies ahead for the SEO industry, Four acknowledged experts in search engine optimization share guidelines and innovative techniques that will help you plan and execute a comprehensive SEO strategy. This second edition brings you up to date on recent changes in search engine behavior such as new ranking methods involving user engagement and social media with an array of effective tactics, from basic to advanced.Comprehend SEO s many intricacies and complexitiesExplore the underlying theory and inner workings of search enginesUnderstand the role of social media, user data, and linksDiscover tools to track results and measure successRecognize how changes to your site can confuse search enginesLearn to build a competent SEO team with defined rolesGlimpse the future of search and the SEO industryVisit "www.artofseobook.com" for late-breaking updates, checklists, worksheets, templates, and guides.", Offers guidelines for planning and executing a comprehensive search engine strategy. This book helps you learn the underlying theory behind search engine optimization (SEO), and what makes search engines work. It also helps you become familiar with the steps you need to take to prepare for an SEO effort.
LC Classification Number
HF5418.126.E65 2009
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