Reviews"In an easy-to-read, conversational style, Caroline takes you through the entire process with wonderful examples, helpful stories, and tons of good advice." -- Janice (Ginny) Redish , author of Letting Go of the Words, "This is crucial reading for those who want to deepen their user-centered practice with quantitative research. A thorough exploration of all dimensions of the thinking process behind good surveys, this book will make you a better questioner!" -- Misaki Hata , Service Designer, NHS Digital, "If you have avoided using surveys as a tool for understanding the needs of the people who use your products, shy away no more. This book is a delight to read and use." -- Dana Chisnell , Policy Designer, U.S. Digital Service, "Caroline has created a must--read 'one-stop source' for those looking to conduct a survey. Read this book--and learn from one of the best." -- Laura Wilson , Data Quality Hub Lead, UK Office for National Statistics
Dewey Edition23
SynopsisSurveys That Work explains a seven-step process for designing, running, and reporting on a survey that gets accurate results. In a no-nonsense style with plenty of examples about realworld compromises, the book focuses on reducing the errors that make up Total Survey Error--a key concept in survey methodology. If you are conducting a survey, this book is a must-have., Surveys That Work explains a seven-step process for designing, running, and reporting on a survey that gets accurate results. In a no-nonsense style with plenty of examples about real-world compromises, the book focuses on reducing the errors that make up Total Survey Error--a key concept in survey methodology. If you are conducting a survey, this book is a must-have.
LC Classification NumberMLCM 2023/43854 (H)