Health Fitness Management von Guy Danhoff, Mike Spezzano und Mike Bates (2019,...-

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Health Fitness Management by Guy Danhoff, Mike Spezzano and Mike Bates (2019,...
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ISBN
9781450412230
Kategorie

Über dieses Produkt

Product Identifiers

Publisher
Human Kinetics
ISBN-10
1450412238
ISBN-13
9781450412230
eBay Product ID (ePID)
17038379168

Product Key Features

Number of Pages
384 Pages
Publication Name
Health Fitness Management
Language
English
Subject
Exercise, Industries / Park & Recreation Management
Publication Year
2019
Type
Textbook
Author
Guy Danhoff, Mike Spezzano, Mike Bates
Subject Area
Health & Fitness, Business & Economics
Format
Hardcover

Dimensions

Item Height
1.2 in
Item Weight
45.4 Oz
Item Length
11.3 in
Item Width
8.7 in

Additional Product Features

Edition Number
3
Intended Audience
College Audience
LCCN
2018-021718
Dewey Edition
22
Illustrated
Yes
Dewey Decimal
613.7/068
Table Of Content
Part I. Human Resources Chapter 1. Recognizing the Importance of Leaders and Managers Exploring Management and Leadership Theory Acknowledging the Difference Between Managing and Leading Struggling as a Manager: Pitfalls to Avoid Succeeding as a Manager: A Strategy to Manage Talent Chapter 2. Understanding Organizational Design Growth and Management Positions Roles and Responsibilities Writing Job Descriptions For-Profit Organizations Not-For-Profit Community Facilities Hospital-Based Fitness Centers Corporate-Based Fitness Organizations Chapter 3. Recruiting the Best Staff for Your Facility Analyzing Staffing Needs Utilizing Job Descriptions Designing the Appropriate Recruiting Vehicle Developing Interview Strategies Selecting the Best Candidate for the Position Chapter 4. Training and Developing Staff Five Steps to Creating Internal Training Programs Outside Resources for Training and Development Assessment of Training Costs Chapter 5. Managing Staff Performance Role of the Manager in Staff Performance Steps in Managing Performance Employee Termination Chapter 6. Developing a Compensation Program Forms of Compensation Compensation and Management Compensation Program Basics Performance-Based Pay Part II. Member Recruitment, Retention, and Profitability Chapter 7. Marketing Your Program Developing Strategic Marketing Plans Marketing Research Identifying Target Markets Defining Marketing Goals and Objectives Planning the Company Brand and Program Brand Social Media Marketing Best Practices in Modern Marketing Writing an Effective Marketing Plan Evaluating Marketing Programs Chapter 8. Increasing Membership Sales Fostering a Partnership Between the Reception Desk and the Membership Staff Telephone Best Practices Maximizing the Face-to-Face Selling Process Corporate and Group Membership Sales Chapter 9. Focusing on Customer Service Recognizing the Importance of Customer Service and Loyalty Identifying Your Customer Understanding What the Customer Wants Training Staff for Exceptional Customer Service Dealing With Difficult Customers Customer Service Best Practices Monitoring the Effects of Customer Service Chapter 10. Retaining Members Through Program Management Membership Retention Establishing the Purpose of Programming Diversification of Activities Progression of Programs Promotion of Programs Reliability of the Schedule Accountability for Growth and Retention Programming by Logical Progression Developing a Successful Program Recognizing the Importance of Program Directors Chapter 11. Generating Revenue Through Profit Centers Development and Organization of Profit Centers Five Common Profit Centers Part III. Operations and Facility Management Chapter 12. Understanding Financial Management Cash Versus Accrual Accounting Financial Statements Budgeting Income Management Accounts Receivable Sales Analysis Expense Management Tax Considerations Chapter 13. Risk Management: Addressing Health and Safety Concerns Anthony Abbott and Mike Greenwood Creating a Safe Environment Screening Before Activity Administering Physical Fitness Assessments Designing Safe Exercise Programs Providing Safety Orientation Supervising Members Managing Emergencies Risk Management Documentation Chapter 14. Maintaining Your Facility Mike Greenwood and Anthony Abbott Maintenance Activities Four Areas of Maintenance Management Determining Maintenance Needs Performing a Needs Assessment Planning the Facility Maintenance Program Personnel Implementing a Maintenance Program Evaluating Facility Maintenance Developing a Preventive Maintenance Program Chapter 15. Understanding Legal and Insurance Issues John Wolohan Civil Versus Criminal Liability Tort Law Contracts Employment Law Insurance Considerations Chapter 16. Strategic Planning and Evaluation Strategic Planning Evaluation Health and Fitness Evaluation Model Location Analysis Industry Evolution and Differentiation
Synopsis
Health Fitness Management, Third Edition, provides an in-depth picture of the challenging and rewarding role of the health and fitness club manager. Leading experts in the fitness industry share their insights in a practical manner, making this text the most authoritative and field-tested guide to fitness management success. Whether they are ......, Health Fitness Management, Third Edition, provides an in-depth picture of the challenging and rewarding role of the health and fitness club manager. Leading experts in the fitness industry share their insights in a practical manner, making this text the most authoritative and field-tested guide to fitness management success. Whether they are providing service to members, ensuring club safety and profitability, or motivating staff to perform at their best, health and fitness club managers need the right mix of skills and flexibility to support the success and continued growth of their clubs. This third edition addresses recently emerging topics and offers practical tools that will help health club managers succeed: Opening chapter scenarios set the stage and put readers in the shoes of a club manager. New case studies emphasize the importance of thoroughly understanding legal responsibilities and obligations. Best practices and tips for managing social media pages give the reader practical ways to maximize marketing efforts and grow the business. Reproducible forms save time in creating templates for common agreements and records, such as a membership agreement, an equipment maintenance form, and a guest registration and exercise liability waiver. To further support its applied approach, Health Fitness Management, Third Edition, incorporates updated research and industry trends as it leads readers through key managerial development areas. It starts with organizational fundamentals and the payoffs of thoughtful staff recruitment, training, development, and retention. It then shifts to methods for attracting and retaining members while also increasing profitability with the right mix of products and services. Finally, it reviews operational and facility management functions, covering everything from reading financial statements and maintaining equipment to understanding and managing risk. To aid with retention and for easy reference, The Bottom Line segments sum up the key points to emphasize the most important topics in the text. Learning objectives, key terms, and a list of references round out each chapter to foster a better learning experience. Instructors will have access to an instructor guide, which contains additional practical assignments, and a test package for gauging student comprehension. Written by industry experts, Health Fitness Management, Third Edition, is the fundamental resource for the management and operation of health and fitness facilities and programs. Enhanced with practical scenarios and applied knowledge, it provides a solid foundation for students preparing for a management career in the health and fitness industry, and it serves as an essential reference for professionals already enjoying the challenges and opportunities of club management.
LC Classification Number
GV428.5.H43 2019

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