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Business Analytics for Managers Gert H N Laursen Hardcover

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Zuletzt aktualisiert am 19. Mai. 2025 22:23:56 MESZAlle Änderungen ansehenAlle Änderungen ansehen

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ISBN
9781119298588

Über dieses Produkt

Product Identifiers

Publisher
Wiley & Sons, Incorporated, John
ISBN-10
111929858X
ISBN-13
9781119298588
eBay Product ID (ePID)
9038663620

Product Key Features

Edition
2
Book Title
Business Analytics for Managers : Taking Business Intelligence Beyond Reporting
Number of Pages
288 Pages
Language
English
Publication Year
2016
Topic
Business Ethics, Decision-Making & Problem Solving
Illustrator
Yes
Genre
Business & Economics
Author
Gert H. N. Laursen, Jesper Thorlund
Book Series
Wiley and Sas Business Ser.
Format
Hardcover

Dimensions

Item Height
1.2 in
Item Weight
16.8 Oz
Item Length
9.1 in
Item Width
6.4 in

Additional Product Features

Intended Audience
Trade
LCCN
2016-028271
Dewey Edition
22
Dewey Decimal
658.4033
Synopsis
The intensified used of data based on analytical models to control digitalized operational business processes in an intelligent way is a game changer that continuously disrupts more and more markets. This book exemplifies this development and shows the latest tools and advances in this field Business Analytics for Managers offers real-world guidance for organizations looking to leverage their data into a competitive advantage. This new second edition covers the advances that have revolutionized the field since the first edition's release; big data and real-time digitalized decision making have become major components of any analytics strategy, and new technologies are allowing businesses to gain even more insight from the ever-increasing influx of data. New terms, theories, and technologies are explained and discussed in terms of practical benefit, and the emphasis on forward thinking over historical data describes how analytics can drive better business planning. Coverage includes data warehousing, big data, social media, security, cloud technologies, and future trends, with expert insight on the practical aspects of the current state of the field. Analytics helps businesses move forward. Extensive use of statistical and quantitative analysis alongside explanatory and predictive modeling facilitates fact-based decision making, and evolving technologies continue to streamline every step of the process. This book provides an essential update, and describes how today's tools make business analytics more valuable than ever. Learn how Hadoop can upgrade your data processing and storage Discover the many uses for social media data in analysis and communication Get up to speed on the latest in cloud technologies, data security, and more Prepare for emerging technologies and the future of business analytics Most businesses are caught in a massive, non-stop stream of data. It can become one of your most valuable assets, or a never-ending flood of missed opportunity. Technology moves fast, and keeping up with the cutting edge is crucial for wringing even more value from your data-- Business Analytics for Managers brings you up to date, and shows you what analytics can do for you now., The intensified used of data based on analytical models to control digitalized operational business processes in an intelligent way is a game changer that continuously disrupts more and more markets., THE NEW WAYS BIG DATA CAN BE PROCESSED AND APPLIED TO DRIVE PROFITS Business Analytics for Managers, Second Edition offers up-to-date guidance and fresh applications of its popular framework to enable businesses to gain even more insight from their big data and stay way ahead of the competition with predictive models. Fully revised with comprehensive material on the technologies and practices revolutionizing the field, this single resource is all you need to create and practice high-level business analytics (BA) at the forward edge of innovation. Focused on how BA can optimize business planning, this everyday guidebook gives you a convenient way to: See how open-source software like Hadoop can open limitless opportunities for data storage and applications Dig into all the innovative ways companies are successfully using social media for both analysis and as a channel to apply the conclusions Act confidently with authoritative explanations of the latest best practices for cloud technologies, data security, and more Before you decide you know how BA works, look at Business Analytics for Managers, Second Edition and see all the ways it can work for you.
LC Classification Number
HD38.7.L39 2016

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