Mark D. Lutchen~MANAGING IT AS A BUSINESS~SIGNED 1ST(1)/DJ~NICE COPY

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Features
1st Edition
ISBN
9780471471042
EAN
9780471471042
Kategorie

Über dieses Produkt

Product Identifiers

Publisher
Wiley & Sons, Incorporated, John
ISBN-10
0471471046
ISBN-13
9780471471042
eBay Product ID (ePID)
6022738

Product Key Features

Book Title
Managing It As a Business : a Survival Guide for Ceos
Number of Pages
256 Pages
Language
English
Topic
Industries / Computers & Information Technology, Management Information Systems, Strategic Planning
Publication Year
2003
Illustrator
Yes
Genre
Computers, Business & Economics
Author
Mark D. Lutchen
Format
Hardcover

Dimensions

Item Height
1 in
Item Weight
16.8 Oz
Item Length
9.3 in
Item Width
6.4 in

Additional Product Features

Intended Audience
Trade
LCCN
2003-017893
Table Of Content
Foreword. Acknowledgments. Introduction. 1. Get the CIO on the Executive Team. 2. Link IT Strategy to Corporate Strategy. 3. IT Management Is about Relationship Management. 4. Align the IT Organization Structure with Profitability Drivers. 5. Understand the Real IT Spend. 6. Focus on Outcomes, Not Process. 7. Leveraging Investment Cycles and the Power of Standardization. 8. Talk about Information Technology and Use IT Appropriately so Others Know It Is Important. 9. Information Technology Improvement Never Ends. Index.
Synopsis
"More than a survival guide for CEOs, Managing IT as a Business provides a framework for properly leveraging IT and does so in a concise, well-sourced, and eminently readable format. This book is a must-read for all successful executives!" Donard P. Gaynor Former CFO, SVP-HR, CIO, and Reengineering Leader The Seagram Spirits and Wine Group "Mark Lutchen offers up some important guidance to the CIO on how to bring IT into the mainstream of the business and how the CIO can make the transition from tech guru and administrator to a full member of the executive team." Marinus N. Henny Vice Chairman and CFO Universal Music Group "Mark Lutchen thinks like an operating executive. He recognizes that IT costs are a major line item in any corporate budget and that these costs must be viewed as a means to building a business rather than an end. He knows that this happens when CEOs and CIOs communicate effectively. That's what Managing IT as a Business is all about." Kenneth Roman Former Chairman and CEO Ogilvy & Mather Worldwide "Lutchen's insights are practical and actionable. In fact, CEOs and other executives traversing the IT minefield will find no more authoritative guide than Managing IT as a Business." Paul Turner Executive Vice President and Chief Technology Officer AMS "Increasingly, CIOs are being asked to join the ranks of top management. In Managing IT as a Business, Mark Lutchen offers CEOs a powerful perspective on how to leverage IT as a strategic tool. For CIOs, he cogently addresses the leadership skills they need to be full and effective members of the business-strategy team." Glen Urban Dean Emeritus and Chairman of the Center for eBusiness MIT Sloan School of Management, With Managing IT as a Business youll get practical advice on how to unleash the full potential of this critical function so that companies can derive maximum benefit., With Managing IT as a Business you'll get practical advice on how to unleash the full potential of this critical function so that companies can derive maximum benefit. It offers a proven plan for bridging the gap between CEOs and CIOs that has, until now, impeded their ability to work together in order to craft objectives, establish budget guidelines, and develop metrics for measuring IT value and success. In short, with this book as a guide, business leaders will learn how to manage IT as they would any other functional business unit.
LC Classification Number
HD30.2.L88 2004

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