MOMENTAN AUSVERKAUFT
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Product Identifiers
PublisherBookBaby
ISBN-101667816764
ISBN-139781667816760
eBay Product ID (ePID)8057286395
Product Key Features
Book TitleAgency Life
Number of Pages134 Pages
LanguageEnglish
Publication Year2022
TopicPublic Relations
GenreBusiness & Economics
AuthorScott Janzen
FormatTrade Paperback
Dimensions
Item Height0.3 in
Item Weight6.1 Oz
Item Length9 in
Item Width6 in
Additional Product Features
Intended AudienceTrade
TitleLeadingAn
SynopsisAn Agency Life is a humorous inside look at public relations agencies, from the perspective of Scott Janzen, a 40-year veteran of national, regional and local PR firms. He provides readers with insights on programs that succeeded, and those which failed miserably. Past clients have included Holland America Line, Washington's Lottery, YMCA of Greater Seattle, 7-Eleven, Nalley's Fine Foods, McDonald's, REI, Eddie Bauer, Dell, JC Penney, Morton Salt, Beck's Beer, Stockpot Soups, Renaissance Hotels, Old Navy, Aegis Living, Pep Boys, Massage Envy and Nintendo, among others. Most recently he was director of communications at Trupanion, a leading provider of medical insurance for pets in North America., An Agency Life is a humorous inside look at public relations agencies, from the perspective of Scott Janzen, a 40-year veteran of national, regional and local PR firms. He provides readers with insights on programs that succeeded, and those which failed miserably.
