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Micheline Maynard THE END OF DETROIT American Car Market-1st Edit-1st Printing
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Abholung:
Kostenlose Abholung in 30046 Lawrenceville, United States
Versand:
US $17,15 (ca. EUR 14,79) USPS Ground Advantage®.
Standort: Lawrenceville, Georgia, USA
Lieferung:
Lieferung zwischen Di, 2. Dez und Mo, 8. Dez nach 94104 bei heutigem Zahlungseingang
Rücknahme:
Keine Rücknahme.
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eBay-Artikelnr.:275015754911
Artikelmerkmale
- Artikelzustand
- Neuwertig
- Hinweise des Verkäufers
- Country of Origin
- United States
- Type
- Novel
- Illustrator
- Not Illustrated
- Features
- 1st Edition, Dust Jacket
- Binding
- Hardcover
- Place of Publication
- New York
- Modified Item
- No
- Subject
- American Car Market
- Year Printed
- 2003
- Original/Facsimile
- Original
- Special Attributes
- Stated 1st Edition-1st Printing
- Region
- North America
- ISBN
- 9780385507691
Über dieses Produkt
Product Identifiers
Publisher
Knopf Doubleday Publishing Group
ISBN-10
0385507690
ISBN-13
9780385507691
eBay Product ID (ePID)
2461131
Product Key Features
Book Title
End of Detroit : How the Big Three Lost Their Grip on the American Car Market
Number of Pages
336 Pages
Language
English
Topic
Industries / Automobile Industry, International / Economics, Automotive / History, General, Forecasting, Corporate & Business History
Publication Year
2003
Genre
Transportation, Business & Economics
Format
Hardcover
Dimensions
Item Height
1.1 in
Item Weight
21.7 Oz
Item Length
9.5 in
Item Width
6.4 in
Additional Product Features
Intended Audience
Trade
LCCN
2003-055493
Reviews
Acclaim forThe End of Detroit "[A] well-researched and passionate examination of contemporary culture, automotive and otherwise." -Boston Globe "Comprehensive . . . Maynard builds a persuasive case with layers of detail." -BusinessWeek "Maynard's crisply written book coolly analyzes the causes of the latest fall of Detroit." -The Economist
TitleLeading
The
Dewey Edition
22
Dewey Decimal
338.4/7629222/0973
Synopsis
An in-depth, hard-hitting account of the mistakes, miscalculations and myopia that have doomed America's automobile industry. In the 1990s, Detroit's Big Three automobile companies were riding high. The introduction of the minivan and the SUV had revitalized the industry, and it was widely believed that Detroit had miraculously overcome the threat of foreign imports and regained its ascendant position. As Micheline Maynard makes brilliantly clear in THE END OF DETROIT, however, the traditional American car industry was, in fact, headed for disaster. Maynard argues that by focusing on high-profit trucks and SUVs, the Big Three missed a golden opportunity to win back the American car-buyer. Foreign companies like Toyota and Honda solidified their dominance in family and economy cars, gained market share in high-margin luxury cars, and, in an ironic twist, soon stormed in with their own sophisticatedly engineered and marketed SUVs, pickups and minivans. Detroit, suffering from a "good enough" syndrome and wedded to ineffective marketing gimmicks like rebates and zero-percent financing, failed to give consumers what they really wanted-reliability, the latest technology and good design at a reasonable cost. Drawing on a wide range of interviews with industry leaders, including Toyota's Fujio Cho, Nissan's Carlos Ghosn, Chrysler's Dieter Zetsche, BMW's Helmut Panke, and GM's Robert Lutz, as well as car designers, engineers, test drivers and owners, Maynard presents a stark picture of the culture of arrogance and insularity that led American car manufacturers astray. Maynard predicts that, by the end of the decade, one of the American car makers will no longer exist in its present form.
LC Classification Number
HD9710.U52M39 2003
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Wide World of Sales
100% positive Bewertungen•1.851 Artikel verkauft
Angemeldet als privater VerkäuferDaher finden verbraucherschützende Vorschriften, die sich aus dem EU-Verbraucherrecht ergeben, keine Anwendung. Der eBay-Käuferschutz gilt dennoch für die meisten Käufe. Mehr erfahrenMehr erfahren
Verkäuferbewertungen (649)
- n***n (23)- Bewertung vom Käufer.Letztes JahrBestätigter KaufI so love this Dan and Shay 6 piece set! I made a offer on this set and the seller was so nice and quick to respond! It was packaged great. It totally matched the description and the value was great! It shipped and arrived in good time! Totally happy and impressed with my purchase! 10/10 recommend!DAN + SHAY Full 6 PC Set Have A Nice Day SWAG BAG NEW Pouch Bottle Book Zip VIP (Nr. 275139719147)
- o***l (1609)- Bewertung vom Käufer.Letztes JahrBestätigter KaufGreat poster! Beautiful shape and well packed! Item as described, fast shipping, and great communication. Great seller, AAA+++ highly recommend! Thanks so much!Vintage Red Lobster It's Fresh Poster 25 x 38.5 (Nr. 274366694472)
- 8***n (540)- Bewertung vom Käufer.Letzter MonatBestätigter KaufItem was as described, packaged well and shipped promptly. Pleasure doing business with!