Scenario Planning : A Field Guide to the Future by Woody Wade (2012, Trade Paperback)

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Is your business ready for the future? Scenario planning is a fascinating, yet still underutilized, business tool that can be of immense value to a company's strategic planning process. It allows companies to visualize the impact that a portfolio of possible futures could have on their competitiveness. It helps decision-makers see opportunities and threats that could emerge beyond their normal planning horizon. Scenario Planning serves as a guide to taking a long-term look at your business, your industry, and the world, posing thoughtful questions about the possible consequences of some current (and possible future) trends.

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Product Identifiers

PublisherWiley & Sons, Incorporated, John
ISBN-101118170156
ISBN-139781118170151
eBay Product ID (ePID)112375346

Product Key Features

Book TitleScenario Planning : a Field Guide to the Future
Number of Pages208 Pages
LanguageEnglish
TopicInsurance / Risk Assessment & Management, Strategic Planning, Forecasting
Publication Year2012
IllustratorYes
GenreBusiness & Economics
AuthorWoody Wade
FormatTrade Paperback

Dimensions

Item Height0.6 in
Item Weight15.3 oz.
Item Length10 in
Item Width6.9 in

Additional Product Features

Intended AudienceTrade

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